1500 crowns per outfit slot (1 slot) just under $1200 for every slot

  • anitajoneb17_ESO
    anitajoneb17_ESO
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    Wayshuba wrote: »
    They may not be interchangeable among games, that is true. However, if ZoS's goal is to sell a lot of them you are going to have a hard time doing that when people coming from other MMOs know these things go for less than a dollar in other MMOs for a single slot and about $3-$7 account wide. The point being that there exists a market baseline price that you are going to have a hard time convincing a lot of players is worth 1800% more in ESO.

    This sure is logical. But maybe ZOS' goal is not to sell a lot of outfit slots, but to make a lot of profit on them.

  • Wayshuba
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    This sure is logical. But maybe ZOS' goal is not to sell a lot of outfit slots, but to make a lot of profit on them.

    This has been covered to death in this thread. If their goal was to make a lot of profit on an fixed investment item, pricing it in the stratosphere from normal market baseline is a poor way of going about it.

    You have flip-flopped on this throughout the thread, first mentioning how high the price is in earlier posts, then defending it later.

    I am done running in circles with you on this topic. At this point, you seem to simply be trolling for the heck of it.
    Edited by Wayshuba on April 26, 2018 5:38PM
  • Kanar
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    Wayshuba wrote: »

    This sure is logical. But maybe ZOS' goal is not to sell a lot of outfit slots, but to make a lot of profit on them.

    This has been covered to death in this thread. If their goal was to make a lot of profit on an fixed investment item, pricing it in the stratosphere from normal market baseline is a poor way of going about it.

    You have flip-flopped on this throughout the thread, first mentioning how high the price is in earlier posts, then defending it later.

    I am done running in circles with you on this topic. At this point, you seem to simply be trolling for the heck of it.

    I'm coming into this thread late, but I made a poll recently and it reflected the results I would expect - vast majority did not purchase slots. https://forums.elderscrollsonline.com/en/discussion/406357/have-you-purchased-outfit-slots/p1

    Here are my thoughts from that thread:
    Kanar wrote: »
    420 poll votes so far.
    Some figuring: if all 4+ voters actually bought 12, and all 2-3 voters bought 3, then that's 169 slots; at current price zos made 253,500 crowns from 420 people.

    However what if pricing the slots at 500 crowns caused all "No" respondents to buy 1 slot (average, some buy more others less) and the other voters bought same number: then they would have sold 537 slots at 500 for total cost of 268,500 crowns from 420 people.

    Hmm from a quick glance at the poll one would think there's a bigger gap, but really seems like both pricing points produce similar results. Each has it's own benefit: expensive gives them the option to have a sale in the future and get a big influx of crowns; cheap gives them larger volume of participation in the feature and allows them to remove more gold from the game (appraently that's a goal, given how much gold it costs). Cheap also gives them better user good-will but I guess they don't care about that.

    I also think this poll is biased against the current price: if we could poll non-forum goers I bet they bought more than we did so the results would be more in favor of current price.

    My conclusion is that ZoS will not make a permenant adjustment to the price, but they will likely offer a sale on slots at some point. Also I doubt they will add account-wide slots.

    Basically, ZoS made their choice purely from a money perspective. They don't care that a lot of people are angry about it. They made about the same amount of money as if they priced them at 500 crowns, plus they reserve the opportunity to have a "sale" for 1k or 750 crowns and make a killing.
  • heaven13
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    Kanar wrote: »
    Wayshuba wrote: »

    This sure is logical. But maybe ZOS' goal is not to sell a lot of outfit slots, but to make a lot of profit on them.

    This has been covered to death in this thread. If their goal was to make a lot of profit on an fixed investment item, pricing it in the stratosphere from normal market baseline is a poor way of going about it.

    You have flip-flopped on this throughout the thread, first mentioning how high the price is in earlier posts, then defending it later.

    I am done running in circles with you on this topic. At this point, you seem to simply be trolling for the heck of it.

    I'm coming into this thread late, but I made a poll recently and it reflected the results I would expect - vast majority did not purchase slots. https://forums.elderscrollsonline.com/en/discussion/406357/have-you-purchased-outfit-slots/p1

    Here are my thoughts from that thread:
    Kanar wrote: »
    420 poll votes so far.
    Some figuring: if all 4+ voters actually bought 12, and all 2-3 voters bought 3, then that's 169 slots; at current price zos made 253,500 crowns from 420 people.

    However what if pricing the slots at 500 crowns caused all "No" respondents to buy 1 slot (average, some buy more others less) and the other voters bought same number: then they would have sold 537 slots at 500 for total cost of 268,500 crowns from 420 people.

    Hmm from a quick glance at the poll one would think there's a bigger gap, but really seems like both pricing points produce similar results. Each has it's own benefit: expensive gives them the option to have a sale in the future and get a big influx of crowns; cheap gives them larger volume of participation in the feature and allows them to remove more gold from the game (appraently that's a goal, given how much gold it costs). Cheap also gives them better user good-will but I guess they don't care about that.

    I also think this poll is biased against the current price: if we could poll non-forum goers I bet they bought more than we did so the results would be more in favor of current price.

    My conclusion is that ZoS will not make a permenant adjustment to the price, but they will likely offer a sale on slots at some point. Also I doubt they will add account-wide slots.

    Basically, ZoS made their choice purely from a money perspective. They don't care that a lot of people are angry about it. They made about the same amount of money as if they priced them at 500 crowns, plus they reserve the opportunity to have a "sale" for 1k or 750 crowns and make a killing.

    I personally will still not spend 1k or 750 crowns on a single slot for a single character. Unless slots are priced 350 (like on PTS) for single or, AT MOST, 1500 for accountwide, these slots will be completely ignored by me.
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    IT DOESN'T MATTER BECAUSE THEY'RE ALL THE SAME NOW, THANKS ZOS
  • Wayshuba
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    Wayshuba wrote: »
    They may not be interchangeable among games, that is true. However, if ZoS's goal is to sell a lot of them you are going to have a hard time doing that when people coming from other MMOs know these things go for less than a dollar in other MMOs for a single slot and about $3-$7 account wide. The point being that there exists a market baseline price that you are going to have a hard time convincing a lot of players is worth 1800% more in ESO.

    This sure is logical. But maybe ZOS' goal is not to sell a lot of outfit slots, but to make a lot of profit on them.
    Kanar wrote: »
    Wayshuba wrote: »

    This sure is logical. But maybe ZOS' goal is not to sell a lot of outfit slots, but to make a lot of profit on them.

    This has been covered to death in this thread. If their goal was to make a lot of profit on an fixed investment item, pricing it in the stratosphere from normal market baseline is a poor way of going about it.

    You have flip-flopped on this throughout the thread, first mentioning how high the price is in earlier posts, then defending it later.

    I am done running in circles with you on this topic. At this point, you seem to simply be trolling for the heck of it.

    I'm coming into this thread late, but I made a poll recently and it reflected the results I would expect - vast majority did not purchase slots. https://forums.elderscrollsonline.com/en/discussion/406357/have-you-purchased-outfit-slots/p1

    Here are my thoughts from that thread:
    Kanar wrote: »
    420 poll votes so far.
    Some figuring: if all 4+ voters actually bought 12, and all 2-3 voters bought 3, then that's 169 slots; at current price zos made 253,500 crowns from 420 people.

    However what if pricing the slots at 500 crowns caused all "No" respondents to buy 1 slot (average, some buy more others less) and the other voters bought same number: then they would have sold 537 slots at 500 for total cost of 268,500 crowns from 420 people.

    Hmm from a quick glance at the poll one would think there's a bigger gap, but really seems like both pricing points produce similar results. Each has it's own benefit: expensive gives them the option to have a sale in the future and get a big influx of crowns; cheap gives them larger volume of participation in the feature and allows them to remove more gold from the game (appraently that's a goal, given how much gold it costs). Cheap also gives them better user good-will but I guess they don't care about that.

    I also think this poll is biased against the current price: if we could poll non-forum goers I bet they bought more than we did so the results would be more in favor of current price.

    My conclusion is that ZoS will not make a permenant adjustment to the price, but they will likely offer a sale on slots at some point. Also I doubt they will add account-wide slots.

    Basically, ZoS made their choice purely from a money perspective. They don't care that a lot of people are angry about it. They made about the same amount of money as if they priced them at 500 crowns, plus they reserve the opportunity to have a "sale" for 1k or 750 crowns and make a killing.

    I think they in fact LOST a lot of money on this - and they know it. Since this message up, they were smart enough to test the waters on PTS with exclusive motif pages being added to Crown Crates and the feedback was overwhelming negative. Thus they were smart and decided to also make the pages stoppable from fishing in Summerset.

    When the outfit slots were on PTS at 350 Crowns, the feedback at the time was it was more expensive than normal (versus other MMOs) but still within reason. Then they went live at 1500 and most don't understand what the heck they were thinking with such an exorbitant price.

    Luckily, they MAY have learned a lesson but we'll have to wait and see what they new exclusive weapon skins list for. If they list them at 5000 Crowns, then we are right back where we started.

    I sometime s wonder how ZoS thinks regularly pricing stuff at $40-$120 is a good microtransaction strategy with so many people playing the game. You'd figure by now they would have figured out why games like FortNite are dealing in a fortune by keeping the most expensive items at $20 and a ton of items at just $5. There is a reason they are called "microtrasactions" to begin with.
    Edited by Wayshuba on April 26, 2018 9:08PM
  • Charliff1966
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    Nothing wrong 1500 crowns. Dont play a game when you cant afford it.
    Edited by Charliff1966 on April 26, 2018 9:07PM
  • Morgha_Kul
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    Kanar wrote: »
    Wayshuba wrote: »

    This sure is logical. But maybe ZOS' goal is not to sell a lot of outfit slots, but to make a lot of profit on them.

    This has been covered to death in this thread. If their goal was to make a lot of profit on an fixed investment item, pricing it in the stratosphere from normal market baseline is a poor way of going about it.

    You have flip-flopped on this throughout the thread, first mentioning how high the price is in earlier posts, then defending it later.

    I am done running in circles with you on this topic. At this point, you seem to simply be trolling for the heck of it.

    I'm coming into this thread late, but I made a poll recently and it reflected the results I would expect - vast majority did not purchase slots. https://forums.elderscrollsonline.com/en/discussion/406357/have-you-purchased-outfit-slots/p1

    Here are my thoughts from that thread:
    Kanar wrote: »
    420 poll votes so far.
    Some figuring: if all 4+ voters actually bought 12, and all 2-3 voters bought 3, then that's 169 slots; at current price zos made 253,500 crowns from 420 people.

    However what if pricing the slots at 500 crowns caused all "No" respondents to buy 1 slot (average, some buy more others less) and the other voters bought same number: then they would have sold 537 slots at 500 for total cost of 268,500 crowns from 420 people.

    Hmm from a quick glance at the poll one would think there's a bigger gap, but really seems like both pricing points produce similar results. Each has it's own benefit: expensive gives them the option to have a sale in the future and get a big influx of crowns; cheap gives them larger volume of participation in the feature and allows them to remove more gold from the game (appraently that's a goal, given how much gold it costs). Cheap also gives them better user good-will but I guess they don't care about that.

    I also think this poll is biased against the current price: if we could poll non-forum goers I bet they bought more than we did so the results would be more in favor of current price.

    My conclusion is that ZoS will not make a permenant adjustment to the price, but they will likely offer a sale on slots at some point. Also I doubt they will add account-wide slots.

    Basically, ZoS made their choice purely from a money perspective. They don't care that a lot of people are angry about it. They made about the same amount of money as if they priced them at 500 crowns, plus they reserve the opportunity to have a "sale" for 1k or 750 crowns and make a killing.

    There is another wrinkle to that poll that I've tried to point out before. Sure, the actual money made is about the same. However, in one case, there are a few happy customers and a LOT of unhappy customers. In the other case, there were lots of happy customers, period.

    Unhappy customers spread their unhappiness, and your business suffers. Some might even leave altogether. In the long run, you LOSE business.
    Exploring Tamriel since 1994.
  • OlafdieWaldfee
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    Wayshuba wrote: »
    They may not be interchangeable among games, that is true. However, if ZoS's goal is to sell a lot of them you are going to have a hard time doing that when people coming from other MMOs know these things go for less than a dollar in other MMOs for a single slot and about $3-$7 account wide. The point being that there exists a market baseline price that you are going to have a hard time convincing a lot of players is worth 1800% more in ESO.

    In other words, a good many people will go without rather than pay such a high price for an outfit slot - so everyone loses. The player in not getting the slots they want at a reasonable price and ZoS is not selling a lot of outfit slots they otherwise could of.

    This.
    I came from SWTOR and was expecting a similar pricing. Well, not totally similar, because I always paid for my SWTOR-outfit-slots solely with ingame-curremcy.
    But roughly in the same ballpark.
    But 1500 per slot is not the same ballpark, it's not even remotely the same sport!
  • MadLarkin
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    Nothing wrong 1500 crowns. Dont play a game when you cant afford it.

    If you think people only complain about crown store pricing because they can't afford it, you haven't been paying attention to their arguments.

    Its about ZOS's willingness to squeeze the player base for every last possible dime. Its not about any one feature that has a crown cost, its about all of them in tandem.

    *Base cost
    *Chapters
    *Paid DLC (if you don't have ESO+)
    *ESO+
    *Crown crates containing many mounts that would improve the gameplay experience if they were chase items
    *Addition of mounts to crates that can't be purchased with gems
    *Addition of motif PAGES to crates (you see how it keeps creeping forward?)
    *$40 chapter not including extra character slots to accompany the new class (That is some F2P mobile phone garbage)
    *A crown store that becomes increasingly expensive and focuses on time-limited items in order to pressure people to spend money on pets, mounts, and $100+ homes (lol)
    *Outfit system that sells over-priced costume slots to role-players on a per-character basis

    How many different avenues of monetisation do they need to reach? How many different features or bits of content need to be split up and put behind their own paywall? How many hundreds of dollars do people need to spend before they can feel like they deserve the complete experience without people sneering at them and calling them entitled or cheap?
  • anitajoneb17_ESO
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    Wayshuba wrote: »
    They may not be interchangeable among games, that is true. However, if ZoS's goal is to sell a lot of them you are going to have a hard time doing that when people coming from other MMOs know these things go for less than a dollar in other MMOs for a single slot and about $3-$7 account wide. The point being that there exists a market baseline price that you are going to have a hard time convincing a lot of players is worth 1800% more in ESO.

    In other words, a good many people will go without rather than pay such a high price for an outfit slot - so everyone loses. The player in not getting the slots they want at a reasonable price and ZoS is not selling a lot of outfit slots they otherwise could of.

    This.
    I came from SWTOR and was expecting a similar pricing. Well, not totally similar, because I always paid for my SWTOR-outfit-slots solely with ingame-curremcy.
    But roughly in the same ballpark.
    But 1500 per slot is not the same ballpark, it's not even remotely the same sport!

    And... ? Are you going to stop playing ESO because of the price of outfit slots ? Are you going back to or starting another game based on the price of outfit slots ?
    In terms of business, what matters is not what you think as a customer, it's how what you think translates in your purchasing/consuming behaviour.

  • anitajoneb17_ESO
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    Nothing wrong 1500 crowns. Dont play a game when you cant afford it.

    I'd rather say : don't buy if you think it's too expensive (either because you think it's not worth it, or because you cannot afford it).

    Why do so many people seem to think that they *have to buy* in order to play the game ?


  • anitajoneb17_ESO
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    MadLarkin wrote: »
    How many different avenues of monetisation do they need to reach? How many different features or bits of content need to be split up and put behind their own paywall? How many hundreds of dollars do people need to spend before they can feel like they deserve the complete experience without people sneering at them and calling them entitled or cheap?

    ZOS has never called anyone "entitled" or "cheap".
    They sure design clear incentives to buy but they keep it imho within fair limits. Noone is or is made to feel "punished" for not buying crown store stuff.

  • OlafdieWaldfee
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    Wayshuba wrote: »
    They may not be interchangeable among games, that is true. However, if ZoS's goal is to sell a lot of them you are going to have a hard time doing that when people coming from other MMOs know these things go for less than a dollar in other MMOs for a single slot and about $3-$7 account wide. The point being that there exists a market baseline price that you are going to have a hard time convincing a lot of players is worth 1800% more in ESO.

    In other words, a good many people will go without rather than pay such a high price for an outfit slot - so everyone loses. The player in not getting the slots they want at a reasonable price and ZoS is not selling a lot of outfit slots they otherwise could of.

    This.
    I came from SWTOR and was expecting a similar pricing. Well, not totally similar, because I always paid for my SWTOR-outfit-slots solely with ingame-curremcy.
    But roughly in the same ballpark.
    But 1500 per slot is not the same ballpark, it's not even remotely the same sport!

    And... ? Are you going to stop playing ESO because of the price of outfit slots ? Are you going back to or starting another game based on the price of outfit slots ?
    In terms of business, what matters is not what you think as a customer, it's how what you think translates in your purchasing/consuming behaviour.

    In fact I have started playing ESO less, started WoW again and considering re-installing SWTOR. :) (I'm telling this to make clear, that I'm not too poor to afford the 1500 Crowns. WoW is nearly as "expensive" per month as this slot and if I'll return to SWTOR I won't do it without subscribing, so there would be the equivalent of two outfit-slots per month - but I won't buy single-use outfit-slots, I'll be giving this money to other game-developers instead of Zos)
    I'm still playing ESO once a week on dungeon-monday with my RL-friends, but I haven't spent a single Euro on it since the update.
    Sooo, Zos indeed lost a little bit of money. Not much, I'm by no means a whale, but a small amount nonethelessl.

    Yes, it's no total dealbreraker. but it's very disappointing from a RP-perspective and I act accordingly.
    Edited by OlafdieWaldfee on April 28, 2018 10:46AM
  • anitajoneb17_ESO
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    Wayshuba wrote: »
    You have flip-flopped on this throughout the thread, first mentioning how high the price is in earlier posts, then defending it later.

    I've never defended the high prices. I always consistently said, and still say, that you do not know what's good for ZOS business wise. As usual you mix and misunderstand pretty much everything, and your conclusions are not driven by facts but by frustration that things are too expensive for your taste.

    I don't buy crowns. I just use crowns from ESO+. So if outfit slots were cheaper, yes I'd buy more of them (slots, not crowns), but ZOS would not make an extra penny from me out of it.
    Wayshuba wrote: »
    There is a reason they are called "microtrasactions" to begin with.

    Who calls the crown store "microtransactions" ? You, many players, gaming journalists and self-proclaimed experts in videogame monetization systems. But ZOS ? Never.
    ZOS has always called it a CASH SHOP. Their pricing policy clearly aims at differienciating themselves from many F2P games that have a very cheap image and reputation. The Crown Store is definitely not a "microtransaction system". It's an online store.

    Edited by anitajoneb17_ESO on April 28, 2018 10:43AM
  • Wayshuba
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    Nothing wrong 1500 crowns. Dont play a game when you cant afford it.

    I'd rather say : don't buy if you think it's too expensive (either because you think it's not worth it, or because you cannot afford it).

    Why do so many people seem to think that they *have to buy* in order to play the game ?


    I think this post cuts to the crux of the whole thread.

    I believe those that are commenting herein that the price for an outfit slot is way too high, myself included, are not buying because we can't afford it, but rather that we feel the price is ridiculous compared to what we are used to from other MMOs.

    So, we are not buying slots. As a result, everyone loses in this scenario. The players in not getting the slots they would like and ZoS in not selling a lot of outfit slots they otherwise could have.

    From a marketers perspective, you basically have a bunch of customers telling you they WANT to buy from you and what it would take for them to do it. This kind of feedback is always valuable if you do the right thing with it.
  • Elsonso
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    Nothing wrong 1500 crowns. Dont play a game when you cant afford it.

    I'd rather say : don't buy if you think it's too expensive (either because you think it's not worth it, or because you cannot afford it).

    Why do so many people seem to think that they *have to buy* in order to play the game ?


    It's actually not a question of "too expensive, then just don't buy it." I see that as a given. It is like asking what is in a room and having someone repeatedly say "air". Completely accurate, and not at all helpful.

    Why 1500 Crowns for an outfit slot? Why not 5000 Crowns? 10,000 Crowns? All of these numbers are equally valid, differing only in scale.

    I don't see the issue as being one of price. It is a matter of value. If the outfit slots are worth 10,000 Crowns, then that is the right price for them. They are not worth 10,000 Crowns, and that is the reason why they are not priced at 10,000 Crowns.

    So, why 1500 Crowns? There seems to be a rather vocal commentary going on that suggests that 1500 Crowns is not the right price, either. The value of the outfit slot still does not match the price being asked. This begs the question of why are they 1500 Crowns? Is that the price that they think their target market for the item wants to pay? Are they pricing it at an inflated cost relative to widely perceived value to discourage purchase?

    Personally, I think that "marketing" is clinging to some internal tenant or measurement. Someone is afraid that if the outfit slots are priced where "too expensive, don't buy it" is not a dominate response, something is going to go very very wrong. Maybe they think they will not make some number they are being held to, they will get fired, or the studio will go out of business. Who knows. I see it as a classic reaction from a group that probably did not want outfits at all.

    I expect that as the outfit slots are out there for more time, this will change. Whatever group that is so deathly afraid that people will buy outfit slots will reluctantly agree that it isn't the end of the world, and change will happen.
    ESO Plus: No
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    XBox EU/NA: @ElsonsoJannus
    X/Twitter: ElsonsoJannus
  • anitajoneb17_ESO
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    It's actually not a question of "too expensive, then just don't buy it." I see that as a given. It is like asking what is in a room and having someone repeatedly say "air". Completely accurate, and not at all helpful.

    I get your point but there's still a big difference : you cannot live without breathing air, while you can play ESO without buying outfit slots - or any crown store stuff for that matter.
    I don't see the issue as being one of price. It is a matter of value. If the outfit slots are worth 10,000 Crowns, then that is the right price for them. They are not worth 10,000 Crowns, and that is the reason why they are not priced at 10,000 Crowns.
    So, why 1500 Crowns?

    Value is not something objective. I "value" a watch at around $100 maximum but some people will see in a Rolex watch a value of tens of thousands of dollars and pay for it.
    ZOS set the price of outfit slots at 1500 crowns because they think (rightfully or wrongfully, we don't know about that) that enough people according to their objectives will see their value at 1500 crowns. They did not set the price at 10000 crowns because they did not think enough people would value them that high. Simple as that.
    If they realise that 1500 crowns is too high to meet their sales objectives, they will lower the price. Lowering a price is always an option, while raising them is always difficult.

  • Charliff1966
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    I just dont see why everybody should be able to buy everything available in this game. You dont want to pay 1500 crowns because you dont think its the right price is your choice, i just think its cheap and fun when needed.
  • DaveMoeDee
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    Nothing wrong 1500 crowns. Dont play a game when you cant afford it.

    And also nothing wrong with making dissatisfaction known as a consumer.
  • Elsonso
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    It's actually not a question of "too expensive, then just don't buy it." I see that as a given. It is like asking what is in a room and having someone repeatedly say "air". Completely accurate, and not at all helpful.

    I get your point but there's still a big difference : you cannot live without breathing air, while you can play ESO without buying outfit slots - or any crown store stuff for that matter.

    Again, completely accurate, not at all helpful. Restating the obvious. I still see this as a given.
    I don't see the issue as being one of price. It is a matter of value. If the outfit slots are worth 10,000 Crowns, then that is the right price for them. They are not worth 10,000 Crowns, and that is the reason why they are not priced at 10,000 Crowns.
    So, why 1500 Crowns?

    Value is not something objective. I "value" a watch at around $100 maximum but some people will see in a Rolex watch a value of tens of thousands of dollars and pay for it.
    ZOS set the price of outfit slots at 1500 crowns because they think (rightfully or wrongfully, we don't know about that) that enough people according to their objectives will see their value at 1500 crowns. They did not set the price at 10000 crowns because they did not think enough people would value them that high. Simple as that.
    If they realise that 1500 crowns is too high to meet their sales objectives, they will lower the price. Lowering a price is always an option, while raising them is always difficult.

    All purchases based on value are subjective. This pretty much defines the entire Crown Store.

    I don't really think they are interested in total revenue from the outfit slots. At least, not as much as they are imterested in something else. As many have noticed, they would sell more at a lower price. That tells me that there is more involved than number of outfit slots sold. To that end, 1500 Crowns was as low as they could go and still meet the other objectives.
    ESO Plus: No
    PC NA/EU: @Elsonso
    XBox EU/NA: @ElsonsoJannus
    X/Twitter: ElsonsoJannus
  • anitajoneb17_ESO
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    Again, completely accurate, not at all helpful. Restating the obvious. I still see this as a given.

    Yes it sounds too obvious or simplistic, but it is also more helpful than you think. After all, not buying a product at a given price is the most efficient way to have said price lowered by the company - and if I get most people in this thread correctly, this is what you, what we want, isn't it ?

    I mean :
    - complain + not buy = prices are lowered
    - not complain + not buy = prices are lowered
    - not complain + buy = prices remain high
    - complain + buy = prices remain high.
    ( in all cases, provided that enough people react similarly).
    That tells me that there is more involved than number of outfit slots sold. To that end, 1500 Crowns was as low as they could go and still meet the other objectives.

    Agree 100%. We don't know what the equation precisely looks like at ZOS, but there's more than raw sales numbers involved. There's also the attractivity of costumes that needs to be preserved, the issue of the crown sink for ESO+ members, the overall image of the game and the crown store, the long-term goals needed for player retention, and probably tons of other criteria I can't think of right now.

  • anitajoneb17_ESO
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    I just dont see why everybody should be able to buy everything available in this game. You dont want to pay 1500 crowns because you dont think its the right price is your choice, i just think its cheap and fun when needed.

    It's true that it's not very expensive if you just look at 1500 crowns, but most of us here are long-term players with many characters, and also completionists. As a result we don't look at 1500 crowns but at 1500*15 characters*9 slots... and the total amount looks quite horrendous.

  • Wayshuba
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    I just dont see why everybody should be able to buy everything available in this game. You dont want to pay 1500 crowns because you dont think its the right price is your choice, i just think its cheap and fun when needed.

    It's true that it's not very expensive if you just look at 1500 crowns, but most of us here are long-term players with many characters, and also completionists. As a result we don't look at 1500 crowns but at 1500*15 characters*9 slots... and the total amount looks quite horrendous.

    Bingo. Your formula works out to 202,500 Crowns to do it. Buying the top Crown pack at full price would make it $1,446 to do it (or $723 if buying them at a half off Crown Sale).

    To do the same in SWTOR would cost you a total of $32 (9 slots account wide) and in LOTRO about $48.

    ZoS isn't even the ballpark (or even the same city as the ballpark) with their pricing.

    It would be interesting to know just what they were thinking when they set this pricing because it is so far out in left field.
    Edited by Wayshuba on April 28, 2018 6:56PM
  • OrdoHermetica
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    And... ? Are you going to stop playing ESO because of the price of outfit slots ? Are you going back to or starting another game based on the price of outfit slots ?


    Honestly? I might. I genuinely might. Not just Outfit Slots, but it's a cumulative thing, yeah. We'll see how their pricing goes from here, but if that trend continues? Yep. I'll go to a different MMO that has more competitive pricing for things I care about, which includes customizing my character's appearance.

    That's the "competition" thing I've been talking about. I may not be able to use ESO Outfit Slots in different games, but I could literally buy a month-long subscription AND an outfit slot in a different game for the price of an Outfit Slot in ESO. Which is why we're not a captive audience. Cost of features matters. Industry averages matter. There aren't a huge number of healthy MMOs out there, but there are enough that price points play a significant factor in purchasing decisions.
    Edited by OrdoHermetica on April 29, 2018 2:45AM
  • Elsonso
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    Again, completely accurate, not at all helpful. Restating the obvious. I still see this as a given.

    Yes it sounds too obvious or simplistic, but it is also more helpful than you think. After all, not buying a product at a given price is the most efficient way to have said price lowered by the company - and if I get most people in this thread correctly, this is what you, what we want, isn't it ?

    I mean :
    - complain + not buy = prices are lowered
    - not complain + not buy = prices are lowered
    - not complain + buy = prices remain high
    - complain + buy = prices remain high.
    ( in all cases, provided that enough people react similarly).

    I tried to sway opinions with Crown Crates, and see where that has gone. Both the Crown Store and Crown Crates are worse today than they were when introduced. It is like they have a running contest in the Studio to see who can come up with the next awful idea to trot out.

    I'm not sure I really care whether they change the outfit price or not. I guess I figure they might do that, but I am not holding my breath. They are very stubborn, and stubborn people can take a long time to change their mind. I can't promise that I am going to stick around that long.
    That tells me that there is more involved than number of outfit slots sold. To that end, 1500 Crowns was as low as they could go and still meet the other objectives.

    Agree 100%. We don't know what the equation precisely looks like at ZOS, but there's more than raw sales numbers involved. There's also the attractivity of costumes that needs to be preserved, the issue of the crown sink for ESO+ members, the overall image of the game and the crown store, the long-term goals needed for player retention, and probably tons of other criteria I can't think of right now.

    The thing is that Outfits has opened an entire new chapter... almost a whole book... in the ESO Master Marketing Plan. Now, they can parcel out Crown appearance items. Cosmetic appearance for weapons and armor. They could completely replace most of the costumes with something that actually costs more Crowns than the equivalent costumes. They could easily charge 1000 Crowns per piece of armor, completely eclipsing the cost of even the most expensive limited time only costumes. Think 3000 Crowns for some costume is insane? That's ok. You can buy it in parts and spend three times as much. Win for everyone!

    This is probably why outfit slots are so expensive. As they roll out these things, outfit slots look more attractive, and BAM! they have people paying an insane amount of Crowns for them so they can use these new Crown outfit things.

    The drone of the marketing people circling overhead, like vultures waiting to see if we accidentally leave money lying out somewhere, is starting to wear thin with me.
    Edited by Elsonso on April 28, 2018 11:57PM
    ESO Plus: No
    PC NA/EU: @Elsonso
    XBox EU/NA: @ElsonsoJannus
    X/Twitter: ElsonsoJannus
  • Mystrius_Archaion
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    Nothing wrong 1500 crowns. Dont play a game when you cant afford it.

    Then nobody plays it and the game dies. They need a whole boatload of players to break even on the cost of a game like this, and then a lot of consistent spenders to keep the lights on(which all the flickering lights on their livestreams should prove is necessary, lol).

    Seriously, if you just want to pay whatever a company demands without ever wanting it for less and never arguing for less then they will milk you die because you're the sucker P.T. Barnum spoke of. They LOVE you because you're easy to con.
    Edited by Mystrius_Archaion on April 29, 2018 12:45AM
  • cyberjanet
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    While I really like the outfit system, it's unlikely I will buy extra outfit slots. The price is way too high. I'll just keep changing my outfits when I want a change. 10 for 1500 crowns, and account-wide, I wouldn't think twice about buying them.
    Favourite NPC: Wine-For-All
    Mostly PC-EU , with a lonely little guy on NA.
  • Morgul667
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    Say no to outfit slots rip off !
  • Charliff1966
    Charliff1966
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    Nothing wrong 1500 crowns. Dont play a game when you cant afford it.

    Then nobody plays it and the game dies. They need a whole boatload of players to break even on the cost of a game like this, and then a lot of consistent spenders to keep the lights on(which all the flickering lights on their livestreams should prove is necessary, lol).

    Seriously, if you just want to pay whatever a company demands without ever wanting it for less and never arguing for less then they will milk you die because you're the sucker P.T. Barnum spoke of. They LOVE you because you're easy to con.

    I pay what i think is ok. If i think its not ok i dont buy it. I cant help it if others dont have the financial security i have. I love spending money on things others cant without ever having to worry about how my bankaccount looks at the end of the month. Thats life and for me its a good one.
  • anitajoneb17_ESO
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    Nothing wrong 1500 crowns. Dont play a game when you cant afford it.

    Then nobody plays it and the game dies. They need a whole boatload of players to break even on the cost of a game like this, and then a lot of consistent spenders to keep the lights on(which all the flickering lights on their livestreams should prove is necessary, lol).

    Seriously, if you just want to pay whatever a company demands without ever wanting it for less and never arguing for less then they will milk you die because you're the sucker P.T. Barnum spoke of. They LOVE you because you're easy to con.

    I pay what i think is ok. If i think its not ok i dont buy it. I cant help it if others dont have the financial security i have. I love spending money on things others cant without ever having to worry about how my bankaccount looks at the end of the month. Thats life and for me its a good one.

    What are you suggesting ? That people less comfortable than you financially (as it looks, that would be 99,999999% of the population) should stop playing ESO ? You do realize that you'd feel quite alone in any MMO - and there wouldn't be any MMOs to begin with.
    I'm happy for you that you don't have to worry about such a trivial thing as money but this thread is not for you. It's for people whose purchasing decisions involve financial choices (which is a quite interesting and exciting aspect of life which you'll never experience - you can't have *everything* I guess :) ).

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