Sunburnt_Penguin wrote: »I can stop my sub today and not pay any more money which is the same as a non-sub. If the cash paid between a sub and a non-sub is the same, they therefore share the same monetary value of ESO are also subject to same risk.Sunburnt_Penguin wrote: »Other:
Introduce some sort of loyalty system that gives non-subs Crafting Bags according to a certain requirement (e.g. Purchased all DLCs, has spent over a certain amount in the Crown Store relative to when they started playing, etc).
I get the argument that subs reduce risk by giving projected sales but regular Crown Store purchasers also do as well. If the amount of cash spent is the same, the monetary value of ESO is the same and therefore the same benefits should be given. Realistically, there's no difference between these two groups seeing as subs can also stop spending cash very quickly.
BUT,..can ZOS guarantee that Crown Store purchasers will always buy a certain amount of crowns every month though?
That's the thing. Subbers can be guaranteed to pay their subs.At least those who have been subbing for some time.They tend to stick with it.
ShedsHisTail wrote: »Sunburnt_Penguin wrote: »I can stop my sub today and not pay any more money which is the same as a non-sub. If the cash paid between a sub and a non-sub is the same, they therefore share the same monetary value of ESO are also subject to same risk.Sunburnt_Penguin wrote: »Other:
Introduce some sort of loyalty system that gives non-subs Crafting Bags according to a certain requirement (e.g. Purchased all DLCs, has spent over a certain amount in the Crown Store relative to when they started playing, etc).
I get the argument that subs reduce risk by giving projected sales but regular Crown Store purchasers also do as well. If the amount of cash spent is the same, the monetary value of ESO is the same and therefore the same benefits should be given. Realistically, there's no difference between these two groups seeing as subs can also stop spending cash very quickly.
BUT,..can ZOS guarantee that Crown Store purchasers will always buy a certain amount of crowns every month though?
That's the thing. Subbers can be guaranteed to pay their subs.At least those who have been subbing for some time.They tend to stick with it.
Not quite.
I mean, I can see where you might think it would, but there are additional factor involved.
Yes, like you said, you could drop your sub at any time. At lets say you do, that's a flat amount of money per month removed from the pool. The fact that subs are the same amount every month allows the financial planners to make more reliable estimates because they can work in increments.
Second, there's the issue of laziness, this is more of a psychological issue, but it's real and it's there. Folks tend to be lazy. If they actually have to put effort into something they're less inclined to do it. In order to cancel your subscription you are required to take action; go to the site, find the right buttons, click the right buttons, etc. This means that players are less likely to cancel their sub during any given game period simply because it requires them to actually do something. This, too, can be factored into and estimation.
The thing with subs is that since they are incremental and estimably reliable, OS can look at their number of subs an past trends an say, "We anticipate a gain or loss of X-amount of subs in the next quarter." And they can translate that number into a dollar figure giving them a rough budget.
The Crown Store, though, is exactly the opposite. Firstly, there's no telling how much merchandise people are going to purchase. They Crowns in little bundles because it adds an element of incrementality to the purchase, but it's still pretty unreliable. Why? Because that laziness issue which works in ZOS favor when it comes to subs actually works against them when it comes to Crowns. Getting more Crowns requires player action.
That's why you can buy Crowns right there in game, but you have to hunt own the un-subscribe button on the internet somewhere. Because they want it to be as easy as possible to buy things, but more difficult to well, un-buy things. Then, of course, there's the possibility that the latest package of outfits or whatever they're selling aren't well received. Aesthetics and community reception are factors which virtually don't even apply to subbed customers.
Subs like the game as is and are enjoying what they have. ZOS doesn't have to convince them to buy more. All they have to do is not screw it up.
Crown purchases are fickle and significantly less reliable for a number of reasons that aren't even listed here. If ZOS wants people to buy Crowns they have to continue to offer new and exciting things.
ShedsHisTail wrote: »Sunburnt_Penguin wrote: »I can stop my sub today and not pay any more money which is the same as a non-sub. If the cash paid between a sub and a non-sub is the same, they therefore share the same monetary value of ESO are also subject to same risk.Sunburnt_Penguin wrote: »Other:
Introduce some sort of loyalty system that gives non-subs Crafting Bags according to a certain requirement (e.g. Purchased all DLCs, has spent over a certain amount in the Crown Store relative to when they started playing, etc).
I get the argument that subs reduce risk by giving projected sales but regular Crown Store purchasers also do as well. If the amount of cash spent is the same, the monetary value of ESO is the same and therefore the same benefits should be given. Realistically, there's no difference between these two groups seeing as subs can also stop spending cash very quickly.
BUT,..can ZOS guarantee that Crown Store purchasers will always buy a certain amount of crowns every month though?
That's the thing. Subbers can be guaranteed to pay their subs.At least those who have been subbing for some time.They tend to stick with it.
Not quite.
I mean, I can see where you might think it would, but there are additional factor involved.
Yes, like you said, you could drop your sub at any time. At lets say you do, that's a flat amount of money per month removed from the pool. The fact that subs are the same amount every month allows the financial planners to make more reliable estimates because they can work in increments.
Second, there's the issue of laziness, this is more of a psychological issue, but it's real and it's there. Folks tend to be lazy. If they actually have to put effort into something they're less inclined to do it. In order to cancel your subscription you are required to take action; go to the site, find the right buttons, click the right buttons, etc. This means that players are less likely to cancel their sub during any given game period simply because it requires them to actually do something. This, too, can be factored into and estimation.
The thing with subs is that since they are incremental and estimably reliable, OS can look at their number of subs an past trends an say, "We anticipate a gain or loss of X-amount of subs in the next quarter." And they can translate that number into a dollar figure giving them a rough budget.
The Crown Store, though, is exactly the opposite. Firstly, there's no telling how much merchandise people are going to purchase. They Crowns in little bundles because it adds an element of incrementality to the purchase, but it's still pretty unreliable. Why? Because that laziness issue which works in ZOS favor when it comes to subs actually works against them when it comes to Crowns. Getting more Crowns requires player action.
That's why you can buy Crowns right there in game, but you have to hunt own the un-subscribe button on the internet somewhere. Because they want it to be as easy as possible to buy things, but more difficult to well, un-buy things. Then, of course, there's the possibility that the latest package of outfits or whatever they're selling aren't well received. Aesthetics and community reception are factors which virtually don't even apply to subbed customers.
Subs like the game as is and are enjoying what they have. ZOS doesn't have to convince them to buy more. All they have to do is not screw it up.
Crown purchases are fickle and significantly less reliable for a number of reasons that aren't even listed here. If ZOS wants people to buy Crowns they have to continue to offer new and exciting things.
Thank you.What I have been trying to explain to people all along.
clayandaudrey_ESO wrote: »That is all supposition on your part unless you work for ZOS. There is a reason they use the model they do and it is not because subs make them the money.
ShedsHisTail wrote: »ShedsHisTail wrote: »Sunburnt_Penguin wrote: »I can stop my sub today and not pay any more money which is the same as a non-sub. If the cash paid between a sub and a non-sub is the same, they therefore share the same monetary value of ESO are also subject to same risk.Sunburnt_Penguin wrote: »Other:
Introduce some sort of loyalty system that gives non-subs Crafting Bags according to a certain requirement (e.g. Purchased all DLCs, has spent over a certain amount in the Crown Store relative to when they started playing, etc).
I get the argument that subs reduce risk by giving projected sales but regular Crown Store purchasers also do as well. If the amount of cash spent is the same, the monetary value of ESO is the same and therefore the same benefits should be given. Realistically, there's no difference between these two groups seeing as subs can also stop spending cash very quickly.
BUT,..can ZOS guarantee that Crown Store purchasers will always buy a certain amount of crowns every month though?
That's the thing. Subbers can be guaranteed to pay their subs.At least those who have been subbing for some time.They tend to stick with it.
Not quite.
I mean, I can see where you might think it would, but there are additional factor involved.
Yes, like you said, you could drop your sub at any time. At lets say you do, that's a flat amount of money per month removed from the pool. The fact that subs are the same amount every month allows the financial planners to make more reliable estimates because they can work in increments.
Second, there's the issue of laziness, this is more of a psychological issue, but it's real and it's there. Folks tend to be lazy. If they actually have to put effort into something they're less inclined to do it. In order to cancel your subscription you are required to take action; go to the site, find the right buttons, click the right buttons, etc. This means that players are less likely to cancel their sub during any given game period simply because it requires them to actually do something. This, too, can be factored into and estimation.
The thing with subs is that since they are incremental and estimably reliable, OS can look at their number of subs an past trends an say, "We anticipate a gain or loss of X-amount of subs in the next quarter." And they can translate that number into a dollar figure giving them a rough budget.
The Crown Store, though, is exactly the opposite. Firstly, there's no telling how much merchandise people are going to purchase. They Crowns in little bundles because it adds an element of incrementality to the purchase, but it's still pretty unreliable. Why? Because that laziness issue which works in ZOS favor when it comes to subs actually works against them when it comes to Crowns. Getting more Crowns requires player action.
That's why you can buy Crowns right there in game, but you have to hunt own the un-subscribe button on the internet somewhere. Because they want it to be as easy as possible to buy things, but more difficult to well, un-buy things. Then, of course, there's the possibility that the latest package of outfits or whatever they're selling aren't well received. Aesthetics and community reception are factors which virtually don't even apply to subbed customers.
Subs like the game as is and are enjoying what they have. ZOS doesn't have to convince them to buy more. All they have to do is not screw it up.
Crown purchases are fickle and significantly less reliable for a number of reasons that aren't even listed here. If ZOS wants people to buy Crowns they have to continue to offer new and exciting things.
Thank you.What I have been trying to explain to people all along.
No problem.
Let's also not forget that subscriptions are a more solid number that people at OS can show to banks or shareholders or whomever typically require sales figures and say, "We have this many loyal customers."
Harder to do that with random Crown purchases.
ShedsHisTail wrote: »clayandaudrey_ESO wrote: »That is all supposition on your part unless you work for ZOS. There is a reason they use the model they do and it is not because subs make them the money.
Who's supposing now?
I don't have to work for ZOS to see the inherent advantages and disadvantages of the two separate systems.
I didn't say those are the exact reasons ZOS does things, I'm simply refuting the presumption that both systems carry the same level of risk vs. reward.
clayandaudrey_ESO wrote: »That is all supposition on your part unless you work for ZOS. There is a reason they use the model they do and it is not because subs make them the money.
clayandaudrey_ESO wrote: »ShedsHisTail wrote: »clayandaudrey_ESO wrote: »That is all supposition on your part unless you work for ZOS. There is a reason they use the model they do and it is not because subs make them the money.
Who's supposing now?
I don't have to work for ZOS to see the inherent advantages and disadvantages of the two separate systems.
I didn't say those are the exact reasons ZOS does things, I'm simply refuting the presumption that both systems carry the same level of risk vs. reward.
It is not risk vs reward. It is all about money. There is a reason they are on the model they are on. Just there is a reason for the model swtor is on. Just every other game's model. It is the most profitable. If subs were the main income the model would be different.
clayandaudrey_ESO wrote: »ShedsHisTail wrote: »clayandaudrey_ESO wrote: »That is all supposition on your part unless you work for ZOS. There is a reason they use the model they do and it is not because subs make them the money.
Who's supposing now?
I don't have to work for ZOS to see the inherent advantages and disadvantages of the two separate systems.
I didn't say those are the exact reasons ZOS does things, I'm simply refuting the presumption that both systems carry the same level of risk vs. reward.
It is not risk vs reward. It is all about money. There is a reason they are on the model they are on. Just there is a reason for the model swtor is on. Just every other game's model. It is the most profitable. If subs were the main income the model would be different.
ShedsHisTail wrote: »clayandaudrey_ESO wrote: »ShedsHisTail wrote: »clayandaudrey_ESO wrote: »That is all supposition on your part unless you work for ZOS. There is a reason they use the model they do and it is not because subs make them the money.
Who's supposing now?
I don't have to work for ZOS to see the inherent advantages and disadvantages of the two separate systems.
I didn't say those are the exact reasons ZOS does things, I'm simply refuting the presumption that both systems carry the same level of risk vs. reward.
It is not risk vs reward. It is all about money. There is a reason they are on the model they are on. Just there is a reason for the model swtor is on. Just every other game's model. It is the most profitable. If subs were the main income the model would be different.
That's what I mean. It's a financial risk vs reward.
There is more risk in the crown store model because it's less predictable, it fluctuates more, it's fickle.
You know how everyone hates RNG, try running a whole business on one.
ShedsHisTail wrote: »I didn't say those are the exact reasons ZOS does things, I'm simply refuting the presumption that both systems carry the same level of risk vs. reward.
newtinmpls wrote: »ShedsHisTail wrote: »I didn't say those are the exact reasons ZOS does things, I'm simply refuting the presumption that both systems carry the same level of risk vs. reward.
That was pretty clear....
newtinmpls wrote: »
clayandaudrey_ESO wrote: »He wants them as if he purchased them.
newtinmpls wrote: »clayandaudrey_ESO wrote: »He wants them as if he purchased them.
^its what clayandaudrey said. I feel like it should be something like, if you subscribed for 12 months, you get to keep whatever DLC's that were released in that twelve months. I just think benefits should be good enough for subscribers to be happy they sub'ed and non subs to be temped to sign up. You gotta understand I don't know the full history of ESO. So from the perspective of someone that has just joined the ESO community, the whole crown store vs ESO plus vs people who pay for neither, is all f'ed up. I find the disgruntled ESO+ members especially confusing, since they chose to sign up. I tried to research whether I should buy DLC's or sub, and figured I would just pay for all the DLC's as they come, and play at my leisure. That way, if my work or college studies become too overwhelming to continue ESO, I can just break and have the DLC's upon my return. Plus, there was nothing appealing about a membership to me, anyway. I don't want to be sub'ed and then not play for a month or so. I used to hate doing that with my xbox live account. It was such a waste.
newtinmpls wrote: »clayandaudrey_ESO wrote: »He wants them as if he purchased them.
^its what clayandaudrey said. I feel like it should be something like, if you subscribed for 12 months, you get to keep whatever DLC's that were released in that twelve months. I just think benefits should be good enough for subscribers to be happy they sub'ed and non subs to be temped to sign up. You gotta understand I don't know the full history of ESO. So from the perspective of someone that has just joined the ESO community, the whole crown store vs ESO plus vs people who pay for neither, is all f'ed up. I find the disgruntled ESO+ members especially confusing, since they chose to sign up. I tried to research whether I should buy DLC's or sub, and figured I would just pay for all the DLC's as they come, and play at my leisure. That way, if my work or college studies become too overwhelming to continue ESO, I can just break and have the DLC's upon my return. Plus, there was nothing appealing about a membership to me, anyway. I don't want to be sub'ed and then not play for a month or so. I used to hate doing that with my xbox live account. It was such a waste.
Do autopay and you wouldnt lose anything.I do that.I dont have to think about whether I have to pay and never miss my payment.
I'm a subscriber, and I think making the crafting bags exclusive to subscribers is the WORST idea the developers have come up with (and that's a lot of bad ideas). Crafting Bags should be just that- crafted. Make them ridiculous to craft, of course, with the amount of materials, a difficult pattern to acquire, the quality of rare materials, etc. But do not give them to subs for the sake of subbing. Subscribers already get many benefits. This one is crossing the line as far as fairness. If you want every player to subscribe, implement a mandatory subscription base like you had at launch. But don't punish players for not subbing. I feel this craft bag issue is a form of punishment for those who do not sub.
It's all about giving an extra something to those who DO sub,..a reward.
No one is being punished.If t hey were the devs would have taken something AWAY from them,but they havent.
Which is also what that bag is.An incentive to sub.
If you want to give something as a reward for subbing, give subbers a new mount, or vanity pet, or costume- like they have done in the past for loyalty. But we are taking about a bag that will change bank and bag inventory in an astronomical way for the game. And I'm really not exaggerating.
Maintaining bag space has been an issue for everyone since the game's launch, at a time when everyone was a subscriber. And now, after two years of this problem, they are "rewarding", not those players who have been around for the duration of the entire game, but only to the players who are currently forking out $15/month, while leaving all those loyal players who happen to not do a monthly sub, but still buy the DLC's and other nicnacs from the Crown Store, left with nothing... like a punishment for not subbing. The "devs" might as well be taking away a crafting bag from us, because it is in the game, "but you aren't supporting the company they way we want you to, so this game changing inventory increase is going to those who spend more money". Sorry, that's just how I see this. And I'm a sub!
My point though is even if you do sub, your commitment is minimal as if you want to stop you can do at a moments notice without any penalty.newtinmpls wrote: »Sunburnt_Penguin wrote: »I can stop my sub today and not pay any more money which is the same as a non-sub. If the cash paid between a sub and a non-sub is the same, they therefore share the same monetary value of ESO are also subject to same risk.
And (to continue the commitment metaphor) if you are married, you can divorce.
But there is still a certain class of ... subject (MMORPG or potential spouse/date) that likes to reserve the "good stuff" to someone who actually commits.
I am subbed so I can't answer that.Sunburnt_Penguin wrote: »I can stop my sub today and not pay any more money which is the same as a non-sub. If the cash paid between a sub and a non-sub is the same, they therefore share the same monetary value of ESO are also subject to same risk.Sunburnt_Penguin wrote: »Other:
Introduce some sort of loyalty system that gives non-subs Crafting Bags according to a certain requirement (e.g. Purchased all DLCs, has spent over a certain amount in the Crown Store relative to when they started playing, etc).
I get the argument that subs reduce risk by giving projected sales but regular Crown Store purchasers also do as well. If the amount of cash spent is the same, the monetary value of ESO is the same and therefore the same benefits should be given. Realistically, there's no difference between these two groups seeing as subs can also stop spending cash very quickly.
BUT,..can ZOS guarantee that Crown Store purchasers will always buy a certain amount of crowns every month though?
That's the thing. Subbers can be guaranteed to pay their subs.At least those who have been subbing for some time.They tend to stick with it.
Will you commit to buying the same amount of crowns every month? Not subbed? People who buy crowns only,and not sub,have no incentive to purchase them every month.They are "casuals" in that they cannot be relied on for income every month.They are just casual income. They purchase crowns whenever they want something.If there is nothing they want to buy,they dont buy crowns,..for the majority of non-subbed players.
Non-dependable income is the non-subber who buys crowns.Sure,they buy a lot,..sometimes.That is the point.