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So who is Marketing Director these days?

MornaBaine
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And by that I mean, who is ultimately making the decisions on how the crown store is being run, what it offers, when and for how much? Apparently it isn't who I thought but I'm having some trouble tracking down who took over from her. Anyone know?
Edited by ZOS_CoriJ on April 24, 2018 11:46PM
PAWS (Positively Against Wrip-off Stuff) - Say No to Crown Crates!

  • reprosal
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    Just curious, but knowing who runs it affects you how? Are you wanting to search/stalk them and read their history?
  • Alpheu5
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    Clavicus Vile
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  • MornaBaine
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    Alpheu5 wrote: »
    Clavicus Vile

    So much is explained... LOL
    PAWS (Positively Against Wrip-off Stuff) - Say No to Crown Crates!

  • Stewart1874
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    reprosal wrote: »
    Just curious, but knowing who runs it affects you how? Are you wanting to search/stalk them and read their history?

    How does the OP knowing effect you?

    OP: Not sure, googling it throws up a few different results. Wouldn't be fair to name the wrong person as understandably they'd have a lot of anger thrown their way. It would be interesting to know the current MD's history so we can have an idea of what to expect - I.e if a background in like Candy crush then now is probably time to cancel subs before *** gets ridiculous.
    Edited by Stewart1874 on April 24, 2018 10:24PM
    PS4 - Europe - Aldmeri Dominion
  • reprosal
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    I was genuinely wondering what they would with such info.
  • Rohamad_Ali
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    Alpheu5 wrote: »
    Clavicus Vile

    :D Truth !
  • Marginis
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    Alpheu5 wrote: »
    Clavicus Vile

    I was thinking more Sheogorath, but I suppose he wouldn't want to ruin his stellar reputation with something as ridiculous as radiant apex rewards.
    @Marginis on PC, Senpai Fluffy on Xbox, Founder of Magicka. Also known as Kha'jiri, The Night Mother, Ma'iq, Jane Shepard, Damia, Kintyra, Zoor Do Kest, You, and a few others.
  • MornaBaine
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    Marginis wrote: »
    Alpheu5 wrote: »
    Clavicus Vile

    I was thinking more Sheogorath, but I suppose he wouldn't want to ruin his stellar reputation with something as ridiculous as radiant apex rewards.

    Yeah because crazy is one thing... but those are a whole 'nother level. I'm just grateful I've never seen one I wanted or that didn't pretty much literally hurt my eyes just to look at it.
    PAWS (Positively Against Wrip-off Stuff) - Say No to Crown Crates!

  • Nestor
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    Oddly enough, I met the trio when I was up there. I don't recall their names. They were introduced as the Marketing Guys
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  • MornaBaine
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    Nestor wrote: »
    Oddly enough, I met the trio when I was up there. I don't recall their names. They were introduced as the Marketing Guys

    You have failed me Nestor. lol
    PAWS (Positively Against Wrip-off Stuff) - Say No to Crown Crates!

  • inthecoconut
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    MornaBaine wrote: »
    And by that I mean, who is ultimately making the decisions on how the crown store is being run, what it offers, when and for how much? Apparently it isn't who I thought but I'm having some trouble tracking down who took over from her. Anyone know?

    Well according to this, it could be you!
    https://jobs.zenimax.com/requisitions/view/1525
    Edited by ZOS_CoriJ on April 25, 2018 12:26AM
  • Betsararie
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    Maybe no one

    This game has some of the worst marketing I've seen
  • MornaBaine
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    MornaBaine wrote: »
    And by that I mean, who is ultimately making the decisions on how the crown store is being run, what it offers, when and for how much? Apparently it isn't who I thought but I'm having some trouble tracking down who took over from her. Anyone know?

    Well according to this, it could be you!
    https://jobs.zenimax.com/requisitions/view/1525

    LOL Nah I'm just some gamer geek who finds using psychology to manipulate customers distasteful and unethical. I'd be a bad fit. But their claim is that the last one has been gone for 2 years so now I'm really curious.
    Edited by ZOS_CoriJ on April 25, 2018 12:29AM
    PAWS (Positively Against Wrip-off Stuff) - Say No to Crown Crates!

  • MornaBaine
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    Blanco wrote: »
    Maybe no one

    This game has some of the worst marketing I've seen

    Hmmm... maybe it's NOT so hard to believe it's been vacant for 2 years... you might be on to something! LOL
    PAWS (Positively Against Wrip-off Stuff) - Say No to Crown Crates!

  • Betsararie
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    MornaBaine wrote: »
    Blanco wrote: »
    Maybe no one

    This game has some of the worst marketing I've seen

    Hmmm... maybe it's NOT so hard to believe it's been vacant for 2 years... you might be on to something! LOL

    I mean really when's the last time you've seen an ad for this game? Why aren't they advertising open world PVP and expanding upon it?

    And then, people wonder why everyone is talking about garbagenite or player unknown garbagegrounds. MMOs are a superior genre
  • Marginis
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    MornaBaine wrote: »
    MornaBaine wrote: »
    And by that I mean, who is ultimately making the decisions on how the crown store is being run, what it offers, when and for how much? Apparently it isn't who I thought but I'm having some trouble tracking down who took over from her. Anyone know?

    Well according to this, it could be you!
    https://jobs.zenimax.com/requisitions/view/1525

    LOL Nah I'm just some gamer geek who finds using psychology to manipulate customers distasteful and unethical. I'd be a bad fit. But their claim is that the last one has been gone for 2 years so now I'm really curious.

    Let's be fair, marketing is a difficult job. You have to try an persuade all the monkeys to do what you want, which is difficult enough, but then you have to try and balance your moral code with doing your job well, all while getting monkey poop flung at you. Now I'm not saying they're doing the best job, but to their credit, they could be doing MUCH worse.

    EDIT: Also, marketing people =/= player investment/monetization people. Marketing often doesn't even deserve all the blame for stuff they're a part of.

    [minor edit for quote]
    Edited by ZOS_CoriJ on April 25, 2018 12:25AM
    @Marginis on PC, Senpai Fluffy on Xbox, Founder of Magicka. Also known as Kha'jiri, The Night Mother, Ma'iq, Jane Shepard, Damia, Kintyra, Zoor Do Kest, You, and a few others.
  • Vaoh
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    Idk, but according to JessicaFolsom the purpose of putting exclusive motif pages in Crown Crates was to make blue rewards feel more rewarding :lol:
  • Cave_Canem
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    MornaBaine wrote: »
    LOL Nah I'm just some gamer geek who finds using psychology to manipulate customers distasteful and unethical.

    You just defined marketing. This is their exact role. Its neither inherently disgusting nor unethical.

    When a museum gets a new collection to show, the role of marketing is to find the best way to sell it, understand the psychology of their customers and manipulate them to come and see it.

    When a company gets a new product, the role of marketing is to find the best way to sell it, understand the psychology of their customers and manipulate them to buy it.

    Don't blame marketing when they're good at their job, they don't make the decision to design or sell a dodgy product and they don't have the power to say no we're not going to sell that.

    I imagine someone in marketing at a game company joined with a fair bit of excitement, marketing interesting things to a growing and changing demographic with the ability to be innovative and an existing fan base of the primary product.
  • Yolokin_Swagonborn
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    The marketing director is everyone in the company. Marketing rules gameplay, game balance, new content, pretty much everything.

    I don't know who they are but they seem to be pulling the strings.

    2046edd4d0e76cb94c1022f4bcb85154.gif
    Edited by Yolokin_Swagonborn on April 25, 2018 12:21AM
  • ZOS_CoriJ
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    Thread closed. Threads like this lead to naming and shaming. Given some of the responses already we would like to avoid this from being a discussion breaking forum rules.
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