I am hoping this thread can be a *constructive* conversation on what we can do to assist
@ZOS to greatly reduce if not eliminate the bot threat. Please do not use this thread for complaints!
I have seen the GMs in game and appreciate the effort ZOS is taking to combat the bots; GM Antiboty even graciously posed for a screenshot in Daggerfall a couple of weeks ago.

I think there is more that can be done, and we (the players) can be part of the solution. Things that irritate us during game play should be important enough to take a moment to report the issues seen. Bots can be reported and even in the case of the invisible bots (possible under map exploit), the activity can still be reported even though we see no names.
In addition to player assistance, there may be some changes that ZOS can make on the server that could assist in thwarting programmatic bot farming. (one proposed solution below). I'm writing this because our guild has daily chats on our TeamSpeak server on this topic and we want to see ESO succeed, so we are hoping to mobilize the player base to work together instead of just griping about the issue and why hasn't it been solved yet.
I have seen a number of posts here that may be a bit misleading, so first, here are some helpful facts:
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1. For chat system Gold Sellers, right click the name in the chat window and "report player" Click the attach screenshot box while the message is still on screen (you can drag the window to make it larger or scroll back to the entry if it has been pushed off screen). [* once checked off and even before you send the report, you can verify you got the shot you wanted by looking at the bugreport.jpg file in the screenshots folder (documents/elder scrolls online/screenshots). You should see the JPG has been updated and has the chat entry you want to report in it.
* Select the Cheating/Exploit option from the report type selection
* Be sure to explain in the description that you are reporting a gold seller. (I literally just put "Gold Seller" in the description.
* When submitting the report, it will prompt you suggesting that you seem to be reporting spam. Select no so the report goes in under the cheat/exploit designation.
2. The screenshot check box: When checking the screen shot check box, the client will actually take a screen shot of the client User Interface PRIOR to opening the /bug dialog etc. as noted above, you can confirm that the screenshot is correct by looking at the bugreport.jpg file created when clicking this checkbox. There have been a number of miss-conceptions regarding this function and even reports that it does nothing since players think they will need to attach a manually taken screenshot afterwards.
3. The same rules apply for reporting spam Email. If the email is from a gold seller, then report it as a cheat/exploit. These issues need to get higher visibility than SPAM and when identified as a gold seller the account sending the email will be dealt with in a more critical manner. NOTE: Always click the screenshot box for chat and Email reports!! The text body of the email will be captured when using the screenshot checkbox (even though you are in the report screen!)
Overall, if you see something, say something!
When in game, if you see bots, hold down the "F" or equivalent key and select report player. Then select cheat/exploit and write "Bot!!!" in the description. Again use the screenshot option whenever possible.
If the bots are operating "under the map" or cannot be seen for whatever reason, report the bot activity anyway!
A typical scenario is when farming mats you may arrive at a node and receive a message that the node is in use by another player. we should all start submitting /bug reports using the following selections:
1ST ! Click next and check off the screenshot box (so you can get a shot of the system notice indicating that someone is using the resource **important**
Then after the screenshot has been attached, click prev to fill out the form after writing your description. Indicate in the description that there are no other players present and the node states it was in use and then disapeared.
IMPACT: Exploit!
CATEGORY: Game System
Sub Category: Interactables/Lock Picking
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@ZOS_Ginabruno suggestions ...
1.
Our guild was brainstorming with regards to the mat farming bots and we came up with an idea we think might be of value for the devs ...
Currently it appears that nodes spawn at specific XYZ coordinates; even in some cases where it seems that a node is cycling between two or more spawn points within a small grid, they always spawn in the same locations.
To trip up bots (permanently?) the spawn point can be made to have a radius assigned and allow the node to spawn at a randomly generated XY coordinate (using the correct Z for that particular XY of course) and possibly checking if the generated spawn coordinate is outside of the player collision domain (E.G.: under a rock or behind a cliff face, wall etc.)
This would allow nodes to be completely random and prevent any kind of Bot programmatic location scripting.
2.
Currently a player can report a player in chat by clicking their name and activating the menu which gives the option. It would benefit all if there was a specific "Gold Seller" reporting option that would not require any additional information. This "one click" reporting solution [with the proper visibility, such as a spot in the Launcher's News items list] will encourage many more to report issues since nothing more than a single click would be put on the shoulders of the player. This structure could also be applied to the other "Report Player" mechanisms whereas a "Report Suspected BOT" option could be included (set aside from the other selections) that will pre-populate all of the ZOS info including a default description and check the screenshot box, bringing the player to a point where they can either add to the description or just submit the ticket.
3.
Add a slash command /GM. This would allow a player to send a message to any GMs that are active in game at that time to advise of local bot activity. Though the GMs will let a zone know that they are present and "obliterating bots" (which gets cheers on our TeamSpeak server when it occurs), having a special /GM command to advise them of the bots presence makes it easier than having to remember the name of the GM to do the whisper, especially if the message has scrolled beyond the buffer.
This isn't for laziness, there are many of us who gladly report every instance we see, the goal should be to get the entire player community on board to fight off the scourge; it will take *all* of us to fight this problem.
Ravalox Darkshire
Deputy Guildmaster
Brotherhood of Redemption
http://eso.borguild.com