Luckylancer wrote: »Warden was pay to win
OP jewel traits were pay to win
Necro bash was pay to win
Malacath was pay to win
Gaze of sithis is pay to win
Companions are not pay to win
Honorable mentions: CR sets, thrassian stranglers, kilt. Paying to win againts mobs is not that much big deal
AdamBourke wrote: »If they were only available in the crown store, I would consider them PTW as you could potentially duo a dungeon that normally required 4 people for example.
No, they can't help you in PvP, and in pve they're so lane they won't help you to any significant degree. You're not going to get a trial leaderboard score with a companion (at any rate, doing a trial with 11 players and a companion is more effort than just doing it with 12 players pretty much no matter how bad the 12th player is, because for any challenging content companions just plain suck). They definitely won't help you get dungeon achievements, because they spend most of their time dead. They aren't going to help you get Flawless Conqueror because they aren't allowed into solo arenas. And even if a companion can help you clear delves and get Caldwell's Gold a tiny bit faster, a crown store companion won't be significantly better or worse than the currently available companions. I can't see having a crown store companion as p2w if they don't let you do anything better than options already in the game.
I dont think anyones really "winning" anything by having a companion. its cool and everything, but i've played eso for 7 years I am fine without them. So no I dont really think it would be considered pay 2 win. Would it be a bad move? Yes and no. It would be bad in a community and player sense but likely would be good business wise from a pure return sense.
There will always be people who will buy this stuff.