Just some thoughts
The problem with crown sales is that ZOS may want a curtain profit, but cannot have clear expectations because oh how many crowns are bought on sales
With the expansion ZOS wants a solid 40, a great price for an expansion (btw wow subscribes and buys expansions, so don't complain)( well other than , what's the incentive to sub)
Because there is crown store sales and not just discounts ZOS is forces to sell Morrow wind on a solid price