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What would make subscription more viable?

Dubhliam
Dubhliam
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Will it be worth to stay subscribed after ESO goes B2P?

That is the question asked many times after the announcement. It pops up so often because people feel it won't be worth. Let's remember that those people were subscribers up until it went B2P. People who don't mind paying 15€ a month for something if they think they get their money's worth.
From an earlier thread I came to a conclusion that more than half of the current subscribers won't stay subscribed while less than half will still support the game for sentimental reasons. Either way, no-one thinks that the subscription will be in any way profitable, and even those staying subscribed might be inclined to change their minds at any time.
Add in the new B2P population, you might get some new subscribers but in comparison to the current population, I would not count on a steady income. The only way to increase profit at that point is P2W shop. You should know better and PREVENT such a situation rather than act upon a situation you will be put in.
The solution of course is to make the subscription more tempting for both the current subscribers and possibly new players.
Some solutions are:

1. Make the crown values from subscribing better than ones bought without subscription.
This is a solution many of the current players suggested in the earlier posts and I believe will be most popular. It is a valid solution, and most easily implemented. If a subscription is, lets say, 15€ and you get 1500 crowns, the normal ratio for buying crowns should be more than 1€ for 100. F.E. 20€ for 1500 crowns. It should not be made a big deal as long as the crown store has vanity items and not P2W items.

2. Add some time-saving benefits to the subscription.
As Matt Firor said in the official announcement, the subscription option will remain for working people with not a lot of time to play. So give them more reason to subscribe. A percentage in EXP boost won't cut it. EXP is a long term time saving, and working people need to have content more accessible.
My idea was that non-subscribers should have disabled or restricted fast travel in such a way that non-subscribers would require (possibly crown store) consumables for each fast travel. Travel to player option should always be available to everyone.
This one is a bit more tricky, some of the new players might not like it, but I've seen something like this in another mmo and it was no big deal. That mmo sold the consumables for in-game currency.
The in-game currency model would not serve as much for motivating players into subscribing, but it is a nice gold-pit still.

3. Option to unlock DLCs.
Many players find that paying a subscription and then being denied a content they already p(l)ayed is dissappointing to say the least. And I feel the people that supported the game since the start deserve more love.
My suggestion would be to reward players that subscribed to the game from the start by unlocking the new DLC for free as long as they stayed subscribed to the point of the release of the DLC.
Another option is to reduce the price of the DLC by a percentage of the price for each 30 days subscribed from 17.03.2015. until the date of the DLC release. The latter option not really being a motivating one. The former would definitely be a deserving reward for the truly devoted players and would ensure that the current population of subscribers doesn't fall drastically.
What do you think?
Comment, suggest, vote for your favorite.
Edited by Dubhliam on March 17, 2015 6:46PM
>>>Detailed Justice System Concept thread<<<

What would make subscription more viable? 24 votes

I would not change anything and still subscribe
20%
dawnhawktechnohicZrakieTandorNihil 5 votes
I would like to get more Crowns for my subscription
20%
BlackEarcrimson7268rwb17_ESOAnath_QGreySixDarklord_Tiberius 5 votes
I would subscribe to the game if I could save some time
16%
KalmanDurhamElliottXOSarevocc 4 votes
I would subscribe if it would unlock future game content
33%
WraithAzraielPsychobunniLonePirateAimoraSeraphyelAenlirRosveenBloodystab 8 votes
I wouldn't subscribe even if the subscription was more tempting
4%
tallenn 1 vote
EXP IS P2W YOU NO SEE MY MONY ALL IS P2W! ERASE ALL MAKE F2P!!!
4%
Troneon 1 vote
  • ElliottXO
    ElliottXO
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    I would subscribe to the game if I could save some time
    Training riding skills twice per day at once for subscribers.
  • BlackEar
    BlackEar
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    I would like to get more Crowns for my subscription
    Right now it is more profitable to buy coins for cash than buying game time. I think this should change.
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  • Dubhliam
    Dubhliam
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    ElliottXO wrote: »
    Training riding skills twice per day at once for subscribers.
    This would be a "time saving" benefit. Care to vote for it?
    BlackEar wrote: »
    Right now it is more profitable to buy coins for cash than buying game time. I think this should change.
    I agree. You can only subscribe once a month and you can buy Crowns for cash as much as you like.
    Therefore, the "privileged" Crown for cash ratio could not be abused.
    Edited by Dubhliam on March 17, 2015 7:01PM
    >>>Detailed Justice System Concept thread<<<
  • Grapdjan
    Grapdjan
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    This poll really doesn't seem to have all the necessary possibilities, and there are several threads discussing ideas already.
  • Dubhliam
    Dubhliam
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    Grapdjan wrote: »
    This poll really doesn't seem to have all the necessary possibilities, and there are several threads discussing ideas already.

    Which is a clear sign that people aren't satisfied with what they get for their money's worth.
    >>>Detailed Justice System Concept thread<<<
  • Seraphyel
    Seraphyel
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    I would subscribe if it would unlock future game content
    The current subscription advantages are no reason to subscribe.

    1500 Crowns? Yeah nice, but the Store offers nothing interesting yet.

    DLCs only "rented"? No, thank you.

    10% EP, Gold etc.? Ehm, cool... no, not really.

    They need to get some REAL advantages or a much better shop.
  • Tannakaobi
    Tannakaobi
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    Subscriptions has become irrelevant now. They will make more money off people buying coins, so they need to keep adding to the shop.

    Subscription is only there to appease people that are used to that model. So the only thing they need really is to make it comparable to coins.

    Edit: and continue making the game progressive.
    Edited by Tannakaobi on March 17, 2015 7:10PM
  • Nihil
    Nihil
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    I would not change anything and still subscribe
    Right now membership is worth a one time purchase of the 15 dollar packet, exp boosts for the entire month, and when it comes out playing the DLC without paying for it. Players can purchase at best 5,500 crowns for 40 dollars, making it basically 130 some crowns per a dollar compared to membership at 100/107/115 per dollar... Honestly from my perspective the "value" of the subscription is > then a one time purchase of crowns if you plan on playing regularly, while you lose a bit of purchasing power per dollar (not much), you can still play the new content and save your money for the dlc (if you do think you wont be paying it later on)/ cosmetics/ consumables. I really don't see how this subscription isn't worth the pirce in peoples eyes, it seems to give a lot more then other subscriptions for previous B2P games I have played.
  • Haqikah
    Haqikah
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    The subscription is only added for convenience and help the community transfer to B2P and the cash-shop concept.

    I think it is a good thing Zenimax earnings are better aligned by the players spending coins. I hope this will urge Zenimax to add regularly DLC, costumes and convenience items (re-create appearence of toon / gender change toon / transfer EU-NA and vice-versa). Downside of B2P might be that Zenimax focusses completely on the cash-shop and neglects any balancing of the system.
  • Roechacca
    Roechacca
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    Player Housing . I could care less about the other options but I'm not knocking them . If they gave player housing to subscribers I'd be all in .
  • Dubhliam
    Dubhliam
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    Haqikah wrote: »
    The subscription is only added for convenience and help the community transfer to B2P and the cash-shop concept.

    I think it is a good thing Zenimax earnings are better aligned by the players spending coins. I hope this will urge Zenimax to add regularly DLC, costumes and convenience items (re-create appearence of toon / gender change toon / transfer EU-NA and vice-versa). Downside of B2P might be that Zenimax focusses completely on the cash-shop and neglects any balancing of the system.

    That is precisely what we all fear most. That the developer focuses on the vanity part of the game more than the introducing of actual content. This almost inevitably leads to purchasable P2W items.
    Roechacca wrote: »
    Player Housing . I could care less about the other options but I'm not knocking them . If they gave player housing to subscribers I'd be all in .

    This is a wonderful idea.
    Housing will come to ESO sooner or later, and making it subscription exclusive would definitely make people subscribe but it would also raise hell.
    Also, housing usually includes furnishing your house with trophies and collectables. Whould those things just disappear with the end of the subscription?
    The delevopers will have to think long and hard about how to introduce housing to ESO.
    It is more likely it will be a one-time payment where you can't lose your house after purchase.
    Edited by Dubhliam on March 17, 2015 7:33PM
    >>>Detailed Justice System Concept thread<<<
  • MrGhosty
    MrGhosty
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    Some things that might be worth considering.

    An "early access" portion of the crown shop for subscribers, release the new cosmetics early for subs and then a month later for non subs.

    A permanent discount on crown store purchases for subscribers, would stretch their monthly allotment farther and provide incentive for them to purchase crowns on top of subbing.(would also include DLC making it worth while to stay subbed or at least sub before buying DLC)

    PvP queue priority (I would only support this if past subscribers were grandfathered if they were subbed for six months or greater)

    Reinstate the loyalty rewards program (could offer unique skinned versions of items for sale in cash shop and/or permanent DLC unlock at X amount of months subbed)

    500 more crowns per month (extra crowns is iffy and largely dependent on how often new items are added as well as DLC packs)

    1 Week early access to every DLC (Subscribers get a jump on the content which gets the new items in their hands faster for sales or gear grinds)
    "It is a time of strife and unrest. Armies of revenants and dark spirits manifest in every corner of Tamriel. Winters grow colder and crops fail. Mystics are plagued by nightmares and portents of doom."
  • technohic
    technohic
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    I would not change anything and still subscribe
    If you do not feel you are getting your money worth in a plus memebership; stop keeping up a plus membership. It's that simple.

    If people stop and ZOS feel they do not have enough subscribers, and they actually feel the need to have them; they will improve what you get for going plus.

    If people keep subbing and complaining about it, there really is no reason to improve it as they already have the money. End of the day, they will look at their sub numbers and determine if they feel they are getting enough revenue from that or just in general and will see they have so many subs, so they likely will not feel compelled to improve the benefits.
  • Dubhliam
    Dubhliam
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    MrGhosty wrote: »
    Some things that might be worth considering.
    ...
    ...
    ...
    1 Week early access to every DLC (Subscribers get a jump on the content which gets the new items in their hands faster for sales or gear grinds)

    I like the idea of "DLC early access".
    They just need to postpone introducing DLC into the Crown store for one week after they implement it.
    technohic wrote: »
    If you do not feel you are getting your money worth in a plus memebership; stop keeping up a plus membership. It's that simple.

    If people stop and ZOS feel they do not have enough subscribers, and they actually feel the need to have them; they will improve what you get for going plus.

    If people keep subbing and complaining about it, there really is no reason to improve it as they already have the money. End of the day, they will look at their sub numbers and determine if they feel they are getting enough revenue from that or just in general and will see they have so many subs, so they likely will not feel compelled to improve the benefits.
    The idea behind improving the subscription is that they don't look elsewhere for profit.
    If people don't subscribe and they need to improve their revenue, they just might fall into temptation for fast and easy money - P2W items.
    This is my biggest fear and the reason I started this poll.
    Edited by Dubhliam on March 17, 2015 7:53PM
    >>>Detailed Justice System Concept thread<<<
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