I wonder if Zos actually loses money by overpricing some of these items. I know a lot of people would have purchased the Elk mount as well as other overpriced items/ mounts if they cost half what they did/do.
Someone must have the crazy job of trying to predict "x" purchases @ 4k crowns > "z" purchases @ 2k crowns.
I wish they would give subscribers a discount on crown store items.......
If they would've dropped it to 1500-2k crowns just for the azura stuff I'm sure they would have made tons more, cause people didn't want to spend 2k on just crafted in game material.
But Tbh the 1k Dwarven Pack is the best deal I have ever seen on any of those so far.