I'm one of the cows

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Vunter
Vunter
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Now now. Look what we have here. B2P is coming.
Was this a surprise?
Yes and no.
Besides bugs, block and casting and every game mechanic that I don't like, I trusted ZOS in this matter.
But now let's think about the past events.

They said ESO will come to consoles since the start. It seemed strange that console users will have to pay 2 subs, one for Xbox Live or one PSN and one for ESO. This kinda proofs this: ZOS had this perfect plan to grab cash all the time.

At launch: bugs. Bugs all over the game. Bugs in main quests!
They fixed those bugs. Thanks to us testers.

Bugs got fixed in time, we see that they improve the game in time.
http://www.elderscrollsonline.com/en-gb/news/post/2014/08/20/the-road-ahead----august-20
The road ahead of August. ZOS teases us with mysterious loyalty rewards.
After a few days: we find out that these were just pets.
After I got my Ice Wraith I cancelled sub.
I resubbed after a month since there were no games that I liked so much.
Because after all this game is enjoyable.
http://www.elderscrollsonline.com/en-gb/news/post/2014/12/04/the-road-ahead---december-4
The Road Ahead of December. ZOS teases us with "U6 will come in January on PTS". Lol. U6 will come at 17th of March.
Then after a while,1.5.8 Incremental Patch.
Then we find out that it's a 250 Mb patch. I don't think it really helped the game to be more stable for 1.6 lol. It was just another tease to let us think they're working on the game hard.
When people spoke of F2P, I always replied to them that the only proof that it was coming was the 6 months sub was gone, all the other things were rumors.

Now I'm listening to the ESO live. They are saying nothing. Literally.
They're just throwing around fluff phrases. They're just saying stuff we can read on the FAQs.

I'm keeping my sub for now. But this sub system was supposed to end since the start. My point is: they could have said it.
Also, they could have said loyalty rewards were pets since start. They could have said U6 will come in March. They kept being vague to make us keep paying our sub. I'm sure there other examples of similar events.

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