See subject line. My guildies and I have been hitting IP CP the last week or so. While fun, there really doesn't seem to be any reason to run there versus Cyrodiil other than the fun of the fight. And really no reason to go to the sewers at all other than loot or achievements. Hardly anyone down below at all to even fight if you wanted to.
There's no reason to have all six zones up top, there aren't any rewards for having all six at the same time, there should be some bonus to this. Are there any plans to add any new tweaks/rewards? It just feels like some incentives needs to be added. At least in Cyrodiil you have scrolls, campaigns, emperor and rewards for winning or having each. You can use counter-siege other gadgets to make it interesting. Allow the use of such things here.
Even on the weekends there are always less than one bar of each faction. The only reason to even be there "regularly" is just for the pure fighting of it which just doesn't seem to be enough to entice players. Add a few buildings that when your faction holds that building you get extra something or other, you could use all forms of counter-siege in the zone etc. Or similar to battlegrounds, of your faction holds this or that building or objective for let's say 10 minutes your faction gets a slight health bonus for example.
A simple start would be to make it easier to get back to home base rather than the few ways there are now. It's just clunky to have to go back to your starting point each time. It's especially confusing if you are a new player.
It's a great zone and it's a shame to let it go so unused.