The new boosted siege damage, made the pvp more interesting, fast and versatile.

Before the change, the red incoming siege rings were just annoying, but they didn't matter, and siege was only relevant for taking
walls Down.

Now you got to be on your toes!
Keep battles are fun now. Both sides can get more kills, even though the wall is not Down yet.
Also zerg battles in the open, are more interesting, since tight formations are now more vulnerable.
Open area pvp is much more fun, and the terrain has become a much bigger factor.
I love looking for good spots to place a siege, and try to anticipate where the zergs will end up, so I can be ready for them.

All in all, its also more logical, that siege is deadly! And PVP just feels more alive now.

Thank you ZOS!