Lower prices would make me buy more. That aside, when I look back on what I've bought this year, it was the new bear skin and the mammoth mount, and that's it. There isn't really anything I need, and I'd much rather earn stuff in-game.

I agree with everyone who's said to stop with the FOMO. Having to wait years for an item to be on sale again, just because you didn't buy it during the short period it was available, is crazy.

By the way, does anyone know what the percent comparison is for specialty items appearing in the crown store vs. specialty items that are earn-able via game play is? I don't know the official number, but I'd guess less than 5% of the specialty items available in ESO are obtainable via game play. It seems like almost every special item in game is massively over prices crown store junk.

I think everyone hates the FOMO and overpricing. I refuse to pay 5000 crowns for the assistants.

Stuff I would like to get:
Mounts.
Skimpy outfits (someone had to say it).

Stuff in the crown store is just too expensive.

Drop rate for better rewards in crown packs is hideous. So a pretty easy "no" when you tried it.

I think they should add more bridges connecting crown store rewards and playing the game.

We have the seals of endeavour system, but its not enough.

I would add an npc that offers rewards from crown store with special price options, where you could pay 50% value in crowns and the other half in different ingame currency (gold, tel var, AP, transmutes, whatever). The npc would have a different stack weekly (with different items and different currencies)

Or for example, when you have some sort of ingame achievement you get a discount for a specific item.
(for example you get 20% off for an arms pack when you got the HM from that dungeon).

Barovia87 wrote: »

Every item in the Crown Store should rotate back in within approximately 12 months. A year is still a long-ass time to wait (especially in the gaming world), and preserves the bulk of their marketing FOMO.

Regular 2 year waits are asinine. 3 year waits, 4 years, 6, 10 year waits - why? It's honestly disrespectful of our time.

And I simply don't believe decade-long waits are sound marketing. They aren't making any money forcing anyone to wait 10 years for a basic horse (RE: the Piebald Destrier). It's lazy cash-shop bloat, with a bunch of stuff they straight up forget about, or simply don't prioritize.

They would make more money and have a happier base if they just put everything on a loose yearly rotation.

Multi-year waits need to die. ZoS has lost so much money from me (and others) because they refuse to sell me the thing I want when I'm actually excited to use &/or build with it. So I move on. And by the time the thing shows back up three years later, I no longer care.

I 100% agree with you and with many other suggestions here.
The fact is what's been requested would make players happy, but not shareholders.

POTENTIALLY, every player would buy everything from the store during the first year of everything being available on sale, and no one would ever spend a dime again for the subsequent years - this would be a nightmare for shareholders, who typically don't know/understand anything of the products they support and don't care about "happy customers" but more about steady incomes.
A shareholder chase the promise of eternal growth, and what we are asking for our benefit goes against the "marketing theory", 'cause as I said, it has the potential of an instant boom and a subsequential low - situation in which shareholders would retreat their investments, not seeing the mythically dreamt eternal growth.

Now, every player knows within himself that that "POTENTIALLY" won't ever happen. It would instead attract more players and maintain the desired steady income, making the game as a whole healthier. But since it scares shareholders it's extremely likely we won't ever see our wish made true, and our wallets be opened as waterfalls, because the constant little drop is preferred.

Thing is, who knows how long players will have the patience to go with the single drop...

Prices.

When the game was new, costumes were 700 crowns or so. You can still find the really old ones by that value. Same for pets, for like 500. Charging 1500 for a mount was steep!! Same for hats and accessories, which by the way, when was the last time any of these dropped on the store without being stuffed in a crate? Good that we can get them for endeavors at least, but come on. Now it's all "here's a new costume, for the small small price of 2500 crowns. And look we're being nice this time, you can get it at discount price for 2000! Aren't we so generous to our players."

I would buy a lot of things if they were not so ridiculously overpriced. In the long run, I'm thinking I would get to spend more instead of denying myself whatever things I want simply because the prices are outrageous. I might even buy crowns to get some nice things now and then, but as it is, I stick to the Plus stipend and I hold on to it ferociously.

Reduce the price on appearance changes, build slots, and outfit slots. Things off the top of my head I would definitely be spending crowns on if they weren't so stupidly expensive. Worse, the two latter ones are per character!! I might get them if they were account-wide. As they are, I will never use them.

What about charging appearance changes like you do with respecs? We change something tiny like the shape of a nose or the color of the hair, tiny price. We change the entire body and face structure, you charge a larger crown price. I'm ot even asking to make it available for in-game gold, although that would be absolutely charming.


Ah yes, skill skins. It's bad enough we're forced to subclass in order to stay competitive, but I'm also forced to soil my templar with gross barf green/rotten blue skills, or my shadowy NB with radioactive runes and sparkly holy beams. At the very least let us stay within the class colors. More importantly, price. Skin skills being rare (time availability) AND expensive is not okay.


The rotation of "wares" doesn't bother me too much exactly because I've taught myself to not buy things unless I have plenty crowns/endeavors to spare. I am patient. And if there's something I want when I first see it, usually by the time I have crowns to drop on it after it rotates back, I have had time to evaluate and realise I probably wouldn't use said thing anyway, so that's currency I don't spend.


TL;DR: reduce prices and I'll spend more.