Maintenance for the week of March 16:
• PC/Mac: No maintenance – March 16
• ESO Store and Account System for maintenance – March 18, 6:00AM EDT (10:00 UTC) - 4:00PM EDT (20:00 UTC)
You could be running into a connection issue preventing you from logging into ESO. If you continue to receive the message "Unable to connect to game server" when logging in you can go through the troubleshooting steps in the help article linked below.