I mean I'm no business expert or anything, but making your highest priced item in the crown store purchasable for only a 4 day period...... LAWL That is downright hilarious. I mean don't get me wrong, I wouldn't spend that kind of real life money on a video game house anyways. The one thing I do think about, is how more money in ZOS' pockets will lead to possibly better servers/dev teams. Regardless, makes me laugh when something that will likely cost well over $100 US per player is only for sale for 4 days... Is there some sort of business logic behind this move that I do not see or understand? I mean I'm trying to calculate in my head the revenue that it would generate over 4 days, and compare it to say 4 months? The difference seems like it would be astronomical. Then again, this is the same company that attempts to balance this game. Massive amount of melee abilities that have 2 magicka morphs only... Stamina literally being non existent in top tier competitive PVE anything for 90% of this games life... Yet still gets nerfed repeatedly. Gotta love it.
NewBlacksmurf wrote: »People make dumb decisions everyday
People spend money in other currencies as they tend to loose logic on actual cost
People have accumulated crowns from subs or sales and consider those out of context in real money comparisons
People.....mean well and know that when forced to decide, large groups make impulse decisions
That help explain why......
I mean I'm no business expert or anything, but making your highest priced item in the crown store purchasable for only a 4 day period...... LAWL That is downright hilarious. I mean don't get me wrong, I wouldn't spend that kind of real life money on a video game house anyways. The one thing I do think about, is how more money in ZOS' pockets will lead to possibly better servers/dev teams. Regardless, makes me laugh when something that will likely cost well over $100 US per player is only for sale for 4 days... Is there some sort of business logic behind this move that I do not see or understand? I mean I'm trying to calculate in my head the revenue that it would generate over 4 days, and compare it to say 4 months? The difference seems like it would be astronomical. Then again, this is the same company that attempts to balance this game. Massive amount of melee abilities that have 2 magicka morphs only... Stamina literally being non existent in top tier competitive PVE anything for 90% of this games life... Yet still gets nerfed repeatedly. Gotta love it.
That Superbowl commercial was expensive, bud.
NewBlacksmurf wrote: »People make dumb decisions everyday
People spend money in other currencies as they tend to loose logic on actual cost
People have accumulated crowns from subs or sales and consider those out of context in real money comparisons
People.....mean well and know that when forced to decide, large groups make impulse decisions
That help explain why......
Nope. Are you arguing that more revenue will be generated if its only for sale for 4 days because people make bad impulse decisions? I would have to think much more revenue would result from a longer sale time. Although I'm not great in business, just going off common sense and logic.
You've got it twisted, it's the small sale window that will provoke people to spend money now and regret it later. A long time period would give people a chance to think it over.
I mean I'm no business expert or anything, but making your highest priced item in the crown store purchasable for only a 4 day period...... LAWL That is downright hilarious. I mean don't get me wrong, I wouldn't spend that kind of real life money on a video game house anyways. The one thing I do think about, is how more money in ZOS' pockets will lead to possibly better servers/dev teams. Regardless, makes me laugh when something that will likely cost well over $100 US per player is only for sale for 4 days... Is there some sort of business logic behind this move that I do not see or understand? I mean I'm trying to calculate in my head the revenue that it would generate over 4 days, and compare it to say 4 months? The difference seems like it would be astronomical. Then again, this is the same company that attempts to balance this game. Massive amount of melee abilities that have 2 magicka morphs only... Stamina literally being non existent in top tier competitive PVE anything for 90% of this games life... Yet still gets nerfed repeatedly. Gotta love it.
... Is there some sort of business logic behind this move that I do not see or understand? .
NewBlacksmurf wrote: »People make dumb decisions everyday
People spend money in other currencies as they tend to loose logic on actual cost
People have accumulated crowns from subs or sales and consider those out of context in real money comparisons
People.....mean well and know that when forced to decide, large groups make impulse decisions
That help explain why......
Nope. Are you arguing that more revenue will be generated if its only for sale for 4 days because people make bad impulse decisions? I would have to think much more revenue would result from a longer sale time. Although I'm not great in business, just going off common sense and logic.
You've got it twisted, it's the small sale window that will provoke people to spend money now and regret it later. A long time period would give people a chance to think it over.
Mettaricana wrote: »NewBlacksmurf wrote: »People make dumb decisions everyday
People spend money in other currencies as they tend to loose logic on actual cost
People have accumulated crowns from subs or sales and consider those out of context in real money comparisons
People.....mean well and know that when forced to decide, large groups make impulse decisions
That help explain why......
Nope. Are you arguing that more revenue will be generated if its only for sale for 4 days because people make bad impulse decisions? I would have to think much more revenue would result from a longer sale time. Although I'm not great in business, just going off common sense and logic.
Exactly like the dromatha motif or the mount etc high cost avaliable for like 4 days? I was gonna buy one but ya know payday didnt come til 2 days later so zos lost my money and im still 40$ richer
NewBlacksmurf wrote: »NewBlacksmurf wrote: »People make dumb decisions everyday
People spend money in other currencies as they tend to loose logic on actual cost
People have accumulated crowns from subs or sales and consider those out of context in real money comparisons
People.....mean well and know that when forced to decide, large groups make impulse decisions
That help explain why......
Nope. Are you arguing that more revenue will be generated if its only for sale for 4 days because people make bad impulse decisions? I would have to think much more revenue would result from a longer sale time. Although I'm not great in business, just going off common sense and logic.
@Shadzilla
No I'm not arguing or even suggesting more revenue will be generated ....
I'm simp,y stating why these types of situations exist. I would like to argue that EVERY limited time offer, that I've seen in my almost 40 years of living, only have limited perceived value due to a lack of details under a limited time of availability. There are many people who have accepted the mindsets that this means they must have it in order to be special.
It's an emotional response driven business plan which applies to anything.
Pre-orders
Jordan's
New consoles
New Games
New PCs
New Credit Cards
New Phones/tablets
New digital items
See, the only way to establish monetary value for something which has little to no value, it's to make it available only in limited circumstance. This creates what's known as buyers remorse as well as "keeping up with the Jones'" mindsets.
If I asked people to tell me why a house is worth X amount of crowns.....we would never get to any real monetary value, therefore all houses in the game have no real money value, therefore ZOS had to create this. First it began with taking their old sub model and building in a false currency.
Next came the items in the store
Later came crown sales
Lastly was DLC gated
Now subscribers and crown buyers associated crowns with items and not with real money as there's too much fluctuation and no way to determine overall what's something costs so customer create these ideas themselves.
They feel they have to use the crowns because then they would feel that they waisted their money otherwise......funny....
That's the reality of it all and it boils down to my first comments.
Alchemical wrote: »I'll never understand why they remove things they put time and resources into developing. These items don't cost nothing to develop, even the extremely lazy recolored mounts required paying an intern to open photoshop, the ones with actual effects and unique animations are not cheap at all. They put the time, effort, and money into making something and then remove it when it would cost them nothing to leave it available for purchase and continue to profit off their investment indeffinetly.
Yes, there are people who will buy it because it's limited time, impulse control is not a virtue in today's society. Yes, it probably makes them a metric ton of money off buyer's remorse. But it's short term profit, and it also buys them a lot of bad will and resentment from people who then feel cheated by their own bad decision. Unhappy customers are less likely to be repeat ones.
And like someone else said, not everyone gets paid at the same time. I've lost out on things I want because I get paid days, one time hours, after a sale concluded. That's just Zeni leaving money on the table. Rotating items monthly, or even biweekly would make them a lot more money than 4 days. It gives people time to get money but still applys the 'buy it now or live without it pressure'.
Though I would prefer they just leave things for sale forever, so I could one day feasibly complete my collection and own every mount/pet. Which would be a whole lot of money over time, probably a lot more than they'd make in 4 days of house sales. But knowing that I never can makes me MORE hesitant to spend anything on cosmetics, because it doesn't have a 'point'. Something being limited time makes it worthless to me, compared to more valuable to others, but that's just my perspective. I assume Zeni has some sorta insight I don't on the matter.
There isn't anything to say this is a one-time offer - just that this April offering is for a limited time. There is nothing to prevent them from offering it again in the future at whatever terms they decide is appropriate at the time. Maybe the May crown store offering has it for 8 days, and the one in June for 12. Or maybe it isn't offered again for a year. Really, it is whatever they decide works for them - but all they've announced is this first 4 day offering.
StackonClown wrote: »Classic case of 'manufacturing demand and scarcity' .
Apple uses this very effectively also - always under-supply new products, let it sell out and the fans 'will beg for more'.
Another classic technique is the '1 concert only' music concerts that suddenly have '5 new shows scheduled due to huge demand!
Relax everyone, they will make it available beyond the 4 days.
Zenny - please stop trolling us and L2P 'be kind to your user base'.