"Color correction" was added to the game in PC version 1.3.3:
http://www.elderscrollsonline.com/en-us/news/post/2014/08/04/patch-notes-v133
I recommend editing the "UserSettings.txt" file to set
SET COLOR_CORRECTION "1"
to
SET COLOR_CORRECTION "0"
and see which you prefer. Personally I've always found ESO's current default colours to look somewhat grayed out and dull. Overall it's a very minor change, but certain areas look massively different and much more atmospheric imho.
Edited by SirIronclad on March 6, 2017 12:40AM