Don't really care, my main concern is a decline in new content production. With developers spending time on cash shop items there's always the concern that this may take precedence over new "real" content. One of the reasons I chose this game is for future iterations such as the fully-implemented justice system with Thieves Guild and Dark Brotherhood, along with new areas and game enhancements like Spell Crafting. I hope these continue to be produced at a relatively reasonable rate.

If this new revenue method works well and brings in enough to allow the developers to continue at a desirable pace, I could care less about the change. I will keep paying what I have been paying, or if I find their work not up to the level I would like, I will pay less than what I have been paying. Still, I will keep playing.