I remember in Skyrim, (The game not region) When I wanted to run in and cause havoc, I would turn into a Werewolf and go insane on there and kill the bandits (in some cases a dragon) in a few swipes. And it felt awesome, it felt like being a WW was an upgrade with its drawbacks at the same time. That feeling is lost in ESO. WW form just feels like a I just want to be a WW for a while and kill some normal mobs. Never have I turned into a WW to fight some boss because I knew I would do better if I just stayed normal and used my many abilities to kill them.
One of the many ways to make WW feel more beast-like is to give it back the sprint where they run on all four. Seriously why was this removed? The AI walk on all four so why cant the players?
Decrease that ridiculous ult cost. WW form does not justify the cost in any way. If anything, Vampire ult is 100x better. Make it work like Overload, where if you have enough, you can toggle it on and off whenever you want but you can keep adding to ultimate charges.
More abilities. The jump is unreliable as it can glitch and cause you to get stuck in animation which is basically the game saying "**** you" Roar is nice, but it can feel a little slow at times. The jump needs to be more focused on an initiate. I rarely walk up to an enemy, roar, then jump. It feels backwards and not nearly as badass as pouncing your enemy to begin with.