Goal:
Build a proposal for a new reward structure from community suggestions that ZoS would be willing to implement.
Conditions:
1. If ZoS is going to implement the proposed reward structure, then it must be something that would drive profits for them. IE more people subscribing to ESO plus, more people purchasing DLC, more people spending money from the crown store, bring in new players or bring old players back into the game, and/or some new form of revenue not currently implemented.
2. For the reward structure to work it must feel rewarding to players, thus it must actually be rewarding.
What this means is that if we expect them to implement this, then we would not want to take away a source of revenue from them like the crown crates.
Note:
As this is meant to be a community created, please avoid simply dismissing someone else’s idea. If someone proposes an idea that you do not like, then either propose changes to it, that you would like or propose an alternative to that idea. At a minimum, provide support for someone else’s idea that you like better. No post should simply be a dismissal of another person’s idea, that is not constructive and leads us nowhere.
As it is easier to expand on something that already exists than to completely recreate something, I am adding my own suggestion to this. However, it is just a suggestion and by the time we are done, could be completely thrown out and replaced with something much better. If that were to happen, I would be all the happier, just as long as we create something that is dynamic enough to engage players and that will help drive profits for ZoS (thus making them more willing to implement it).
As we create the proposed reward structure, I will update this post, thus that section will be labeled “Current Suggestion.”
Rules
1. No posts about simply how you do not like an idea. All posts must be constructive.
2. If you do not like an idea, that is fine, you must share a better or modified suggestion in your post as well.
And as this is only a start, I want to be clear, even if we end up scrapping my initial ideas entirely, I am just fine with that, as long as we build something that would leave the players feeling rewarded and that ZoS would actually be likely to spend time and money to implement.
Current Suggestions
Crown Crate Modification
As we do not want to get rid of the crown crates, (unless we can think of something else that would bring in as much revenue for them) I propose that we try to adjust how they work to allow for both more money to go towards ZoS and more benefit to go towards the player.
I propose they adjust how the crown crates work and specifically tie them to different DLC and/or chapters. Additionally, they could dramatically increase the potential rewards for completing achievements. Leave a few like we currently have, where the moment you unlock the achievement you get a reward, but add something extra to each achievement, that can be unlocked with additional attempts at the achievement. The first completion of the achievement (whether you get the reward or not) will unlock that potential drop in the crown crates.
From there, when ZoS wants to run an event for a particular DLC, they can add additional rewards that you can gain either by completing activities connected with achievements or by purchasing crown crates. And because the crown crates are tied to specific DLC/Chapters, you can only purchase the crown crates if you own the connected DLC/Chapter or have ESO plus. And because the rewards are only added to the crown crate based on first completing an achievement, even if someone purchases the crate to get the reward instead of grinding achievements, it still represents the connected achievement. And connecting the crown crates to DLC/Chapters will encourage more people to purchase more DLC or get ESO plus, which would both give players something to feel rewarded and help ZoS earn more money.
Suggested by
@AuldWolf Ensure all events run for a long enough time to allow those who choose not to purchase things to be able to earn them. As
@AuldWolf pointed out, by not giving a long enough amount of time, it can be discouraging to players, and discouragement spreads among potential paying customers and can impact profits in both the long and short run. With this system, it is possible that we could have some kind of event constantly running, and possibly multiple events running at the same time. And given the connection to achievements (especially if we used the Seals of Endeavor, it would mean that players would earn rewards simply by doing content they are already doing.
Suggested by
@Necrotech_Master We could also add in one free crown crate per month, which would have the added benefit of introducing more people to what you could get from the crown crates and giving those going for the rewards another free chance to get something. And if the free crown crate were put towards the end of the month, then it would also encourage regular playing of the game. As for the profit of giving things away, just look at places like Costco who literally pay people to give samples away.
Launch/Anniversary Events:Needs New name
As the name implies, launch events will be events connected with the launch of a new DLC (or its anniversary celebration). Ideally, these would not be like the current ambiguous launch events. These events will allow you to expand on the current gem/seals of endeavor system and give them as a reward towards the purchase of DLC themed rewards.
They could release multiple types of rewards all themed off different things they want to drive the player base towards and have it based on completing various achievements. Once, the player completes the achievement, they have two ways they can collect the bling, they can purchase it from the crown store or they could collect enough tickets and trade them in for various types of bling that they have unlocked.
If the reward is something that players actually want, then this kind of event will drive sales of new content and/or increase ESO plus subscriptions as people will want to get the new content sooner so they could collect the limited time rewards. Then, later on, when they want to drive sales and/or activity for a particular DLC, or if they simply get ideas for new bling, that would fit with a prior DLC (including dungeon DLC) they could then host an anniversary event for a brief period and again drive sales for that content, while giving players something to show off their achievements.
With Launch/Anniversary Events, these should separate from the ambiguous events that are occasionally ran and should be connected with regular activities that players already do to earn achievements.
Underdog events:
These events are specifically built to build community. It is essentially built around the idea of carrying players through tough challenges. To earn gems/seals of endeavor for this, you have to have at least one player whose account does not have the achievement in question unlocked (for example Trifecta run through a vet hard mode trial), and then help that player get the achievement.
Like the prior suggestion, I chose to go with a gems/seals of endeavor system as that encourages repeated attempts and allows for the bling to also be sold in the crown store, thus keeping more profit options open. And by having an event built around helping a player who has not achieved a hard challenge. By doing this, it encourages skilled players to reach out to less skilled players and help teach them how to complete harder challenges. This will also help build friendships among players, which in turn will help with player retention, and help bridge the gap between the low skilled and top tier players.
Non-Event based rewards
For all dungeons/trials add a gems system to the completion of the dungeon that lets players get gems/seals of endeavor to earn rewards. And give additional gems/seals of endeavor for completing more things within the dungeon, like completing additional trifecta (vet hardmode, no death speed runs or even just things like taking someone through vet content for the first time).
Guild/Group Based Rewards/Events
Suggested by
@Dr_Con introduce more Guild themed motifs that would also let you display your guild above your head while wearing the motif.
Along with that idea, we could introduce more guild themed events, possibly even a guild based pvp mode. There are a lot of possibilities for guild-based events that could be implemented.
Suggested by
@AinSoph creating more events that promote having players groups casually to get rewards.
[bDaily/]Weekly Endeavors[/b]
Suggested by
@Tandor for some the weekly endeavors feel they are geared to a very specific playstyle. We could possibly implement some of these rewards right into the current Endeavor system and use the events to expand what you could do to earn endeavors, and given the desire some have expressed to see the gems just go away, leaving only endeavors, that might not be a bad idea to try.