As the title of the thread says I find lack of earnable rewards ingame very dissapointing.
While crown store has about 30-40 new mounts every year, you can earn a total of 3 mounts ingame excluding the horses. We dont even have basic zone mounts. Even those are locked in a crown store.
Last 4 dungeons dont even have a skin or personality attached to conqurer or god forbid challenger achivement.
Players have been asking for better earnable rewards for years, but instead we are getting a card game noone has ever asked for.
It feels like its more imporntant for zenimax to cater to executives rather than creating a good experiance for their playerbase.