As I describe in the title, I think that the more you advance through the leveling areas, the more poor they look, making the Rift the most plain designed area in the Ebonheart Pact territory. I mean, look at Stonefalls or Deshaan, they have a geographical identity with a variety of beasts and animals lurking the grounds. To be just, Eastmarch is quite great looking, but just that far. The Rift looks like a straight, plain area, with merely any cliffs or elevations, sparsely woods and only a couple of beasts to fight against. Being most of the players' the favourite area from the age of The Elder Scrolls V: Skyrim, I think that everybody expected more than anything to roam these lands, but unfortunately the result was not the one expected. Of course this is just my opinion, but I thought I should express it in order to help you improve our favourite game!