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so if i have bought the game once i dont need to pay more ?
Not entirely. They dropped the monthly fees (or actually made them optional, with some very minor bonuses like getting free crowns (cashshop currency) and an experience boost.)
But there will be future new content (so called DLC) that you have to buy to play that content. This content will be for free for those with the optional sub.
So if you bought the game once, you can play the content in the game as it is now as long and as much as you like, but future upgrades will no longer be for free.
On top of that, there are vanity items in the cashshop, that also are not for free.
Through me you pass into the city of woe:
Through me you pass into eternal pain:
Through me among the people lost for aye.