Since fixing the core issues that cause lag in Cyrodiil is a long way away ZOS has started adding things to spread us out. Increased XP for quests and mobs, AP buffs for delve bosses and now Coldharbor siege for dolmen. I don't like all of it, but at least it is an attempt to lure players to spread out. Although it does nothing to help your faction in the war raging throughout the zone.
What about adding something that helps in the war?
@Agrippa_Invisus previously mentioned making XP in Cyro the highest in the game and adding more high level mats to farm as a way to attract more people to campaigns. Why not add on to that and make writs in Cyro that could be redeemable for creating forward bases/camps? Other than the blood porting issue, camps were too easy to acquire and I could run around with a stack of 20 at all times. Burn one down, I have 19 more for ya. These would take time and effort to acquire and would not be near as plentiful. Why not have them help speed up repairing keeps and/or making keeps stronger? Why not have provisioning and alchemy writs strengthen keep guards?
Creating diversions to entice us to do other things is ok I guess, but if I am in Cyro I want to do something that I feel is contributing. I could get more mats, I could get better mats, I could get more XP and at the same time I am not just clogging up a slot in a pop locked campaign for my own personal gain. Part of those spoils goes to helping out my faction.
Just random thoughts on a slow Monday
"it's important to state that our decision to go with subscriptions is not a referendum on online game revenue models. F2P, B2P, etc. are valid, proven business models - but subscription is the one that fits ESO the best, given our commitment to freedom of gameplay, quality and long-term content delivery. Plus, players will appreciate not having to worry about being "monetized" in the middle of playing the game, which is definitely a problem that is cropping up more and more in online gaming these days." - Matt Firor