There are several issues that need to be addressed in PVP for the werewolf.
1. Problem We take extra damage from transforming. This is from fighters guild passives, abilities, and poison damage. Yet we gain no survivability.
Solution give us some sort of mitigation. Double our armor and spell resistance, give us a passive dodge chance, or a flat damage mitigation.
2. Problem it's an ultimate? Werewolf ultimate strips away your class and weapon passives (4 skill line passives stripped away and only one added) and replaces it a handful of makeshift passives. It runs on a timer with no real benefits.
Solution Take away the time at least for staying in form, take away the ultimate cost. Put a cooldown (30 sec) on transforming to prevent invulnerable fear bombs. The timer now acts as a buff timer to our regeneration and weapon damage. Make us want to feed rather than need to.
3. Problem free 15% stam regen...
Solution Require having the ultimate slotted on at least one of your bars at the very least. Personally I would have Werewolf unremovable from at least one of your bars and if you ever got max ultimate would force your transformation. Curse or blessing you are a werewolf.
4. Problem Strong in human, weak in werewolf form.
Solution nerf our weakness but add it to both forms. 20% weakness to poison and fighters guild abilities/passives will keep us in check.
5. Problem We are supposed to be the best hunters, yet we have no detection aid/ or ability to sneak.
Solution Let us prowl/sneak possibly add a detection aid to one of our passives.
6. Problem Can't synergize
Solution fix it.. seriously
Expert Hunter is a very popular skill now. Many stam specs have it on their main bar, due to the crit bonus and the nice combination with caltrops. Transforming just alerts them to refresh the buff and target you.
This, this, this, and this. ^^^^There are several issues that need to be addressed in PVP for the werewolf.
1. Problem We take extra damage from transforming. This is from fighters guild passives, abilities, and poison damage. Yet we gain no survivability.
Solution give us some sort of mitigation. Double our armor and spell resistance, give us a passive dodge chance, or a flat damage mitigation.
2. Problem it's an ultimate? Werewolf ultimate strips away your class and weapon passives (4 skill line passives stripped away and only one added) and replaces it a handful of makeshift passives. It runs on a timer with no real benefits.
Solution Take away the time at least for staying in form, take away the ultimate cost. Put a cooldown (30 sec) on transforming to prevent invulnerable fear bombs. The timer now acts as a buff timer to our regeneration and weapon damage. Make us want to feed rather than need to.
3. Problem free 15% stam regen...
Solution Require having the ultimate slotted on at least one of your bars at the very least. Personally I would have Werewolf unremovable from at least one of your bars and if you ever got max ultimate would force your transformation. Curse or blessing you are a werewolf.
4. Problem Strong in human, weak in werewolf form.
Solution nerf our weakness but add it to both forms. 20% weakness to poison and fighters guild abilities/passives will keep us in check.
5. Problem We are supposed to be the best hunters, yet we have no detection aid/ or ability to sneak.
Solution Let us prowl/sneak possibly add a detection aid to one of our passives.
6. Problem Can't synergize
Solution fix it.. seriously
Lore-wise it's stupid that Cyrodiil is being fought over by people who are all werewolves, but that is what is happening.
WW have survivability and sustain issues, but most of these posts must be from a zerg pov. WW shines the most in small scale fights, although when to use it is key to being successful with it. You can transform into WW and 0tk someone before they even have a chance to react to the transformation fear. It's always funny to watch people stare at their death recap when they go from full to dead so quickly(I've hit other vets and known pvpers for up to 20k with the opening Howl of Agony while wearing the Salvation set..).
WW DPS is insane. You're basically spitting out ranged instant cast Wrecking Blows. Its survivability is trash tier though. You get a whopping 1% extra damage mitigation(when you transform) and a garbage heal with a high cost(at the expense of your versatility). This means you either kill your opponent quickly or the fight turns in their favor. The squishy nature of WW and the garbage sustain is why you never stay in the transformation for long, as you increase your risk of dying. That's why I think any skill that increases WW time is largely useless(the on hit timer increase passive is ok I guess).
in short: The correct way to play WW in PvP is more like "Suprise mfer I'm a WW!!" instead of "Hey look at me guys I'm a WW!".
WW have survivability and sustain issues, but most of these posts must be from a zerg pov. WW shines the most in small scale fights, although when to use it is key to being successful with it. You can transform into WW and 0tk someone before they even have a chance to react to the transformation fear. It's always funny to watch people stare at their death recap when they go from full to dead so quickly(I've hit other vets and known pvpers for up to 20k with the opening Howl of Agony while wearing the Salvation set..).
WW DPS is insane. You're basically spitting out ranged instant cast Wrecking Blows. Its survivability is trash tier though. You get a whopping 1% extra damage mitigation(when you transform) and a garbage heal with a high cost(at the expense of your versatility). This means you either kill your opponent quickly or the fight turns in their favor. The squishy nature of WW and the garbage sustain is why you never stay in the transformation for long, as you increase your risk of dying. That's why I think any skill that increases WW time is largely useless(the on hit timer increase passive is ok I guess).
in short: The correct way to play WW in PvP is more like "Suprise mfer I'm a WW!!" instead of "Hey look at me guys I'm a WW!".
I had two skilled players who normally would have given me a fight corner me outside of Alessia a couple months ago on my sorc. Then they both transformed into WWs and I made short work of them. I is almost laughable how easy it is to kill Werewolves. They do some good damage but if you understand their limitations they just die very quickly.
That's why no one transforms. I I think I've only transformed once outside of the initial questline and that was more of a taunt to someone than actually planning on using it.