It seems to me the folks that are worked up about faction lock are really looking more for a one and done pvp experience. They don't care about the capaign, they just want to play a few hours with friends. In theory that's what bgs are for... Except you can only go in with a max of 3 friends.
But if your one who wants to get rid of faction lock and bounce alliances every night, what's the point of an extended 30 day campaign? It's superfluous to what your doing. The folks who like faction lock are actually looking for that extended loyalty factor.
So do we need a campaign that resets every day or maybe even every couple hours? For those cyrodill pvpers who are just looking for a large scale but short lived pvp experience?