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Was the Free To Play Weekend secretly a test for going Free to Play?

Shadowstep2003
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How would you feel if ESO announced they were going Free to Play? You can already buy the base game digitally for 10 bucks, I don't think it'd be such a stretch to give it away for free and make money off the subs, upcoming crown crates, dlc, costumes, etc.

Do you think this was all an experiment by ZOS on whether it would be beneficial to go Free to Play?

I feel like there is always a bigger picture for the reason these companies do these types of things. Sure it could be just to gain more exposure, but if there is data that suggests there were a ton of new users who tried the game when it was free then fell off after the even maybe they see it as a worthwhile change.
  • SaibotLiu
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    If anything it would just be a test on distributing the client etc. Im sure they used it as an opportunity to collect data, but how useful it would actually be would be pretty marginal. If they wanted to go F2P there are a lot of metrics they would use in making that decision. I just dont see how a single weekend is going to give them accurate sales figures for a F2P model.
  • Loralai_907
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    While I am fairly certain F2P is coming, I don't think the free weekend was a test for that.
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  • idk
    idk
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    @Shadowstep2003

    Unlikely. It's common for MMOs to offer trial periods from time to time.

    The time is not even a worthy exoeriment for anything other than testing the effects of a trial weekend/week. They will be able to track them to see how many sub or purchase crowns.

    Of course those who just buy the base game and nothing else are not the targets. Recurring revenue is the target.
    Really, idk
  • Wreuntzylla
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    Did you guys get more than 5 stars since console release??? They clearly said the game would always be a subscription based game and then went B2P. That's enough history that F2P is not a big stretch let alone tinfoil. The cost reduction for DLCs right now is so steep it's already approaching F2P....
  • vyndral13preub18_ESO
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    While I dont think it was a test, it certainly would make business sense to take a shot at people who havent coughed up cash to buy the game yet. Maybe entice them in and get them to buy in before you do go free.
  • 1mirg
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    ArchMikem wrote: »
    If they do, I'd kinda like to get $60 worth of free Crowns...
    You'll prob only get a pet, like us Beta testers did. Not free crowns.

    So, enjoy your future pet!
    Edited by 1mirg on November 21, 2016 9:48PM
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  • Bouldercleave
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    Games do F2P weekends and events all the time. I doubt this was a test, but more to try and get new players that were on the fence about buying it into the game and excited.

    At this point in the evolution of the game, I don't think that going F2P would really be that big of deal. The digital download for the game is 10.00. They are no longer sustaining the game with new product sales.
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  • nine9six
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    :(
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  • Doctordarkspawn
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    Honestly I think the quality of the design is more important than it's F2P possibility. What's the point of the game if it's just a mess to play?

    If they fix the ballance, but add F2P, I'll take it.
  • RazielSR
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    Of course. Its just a matter of time.

    If you read my posts and others posts from about 2 years ago you will understand.

    It is normal and thats how mmos works nowadays.

    The game is folowing a freemium path since b2p announcement.

    Insta level 50 will appear too.


    Its all normal,its business after all.
  • Tandor
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    yodased wrote: »
    I mean their new marketing manager is quite the lover of chinese/korean F2P Grind-a-thons anyway. I mean she was in charge of the transtion of SwToR, whats that tell you?

    That she has experience of another decent MMORPG that has retained optional subscriptions?
  • Pallmor
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    Mic1007 wrote: »
    A year ago, I would've raged at the thought of ESO going F2P. Now it's just become a bitter pill that I am expecting to swallow soon.

    Ah, yes, the heady days of learning that what ZoS devs say cannot be taken for a grain of salt. Or that slightly sick feeling you get when you realize the goodwill built up by an epic franchise is slowly sliding into the bottom feeder pit with games like Neverwinter.

    Hey, I like Neverwinter! It's actually one of the better F2P MMO's out there. Everything you can buy in their cash shop can also be earned in-game. All their DLC is free. Their auction house works really well. Their events are the best of any MMO I've ever seen. It has a great companion system. And their grouping tool for dungeons and skirmishes works really well. It's not as pretty or open-world as ESO, but there are a lot of things it does really well (even if you never spend a dime).
  • WhiteCoatSyndrome
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    This actually isn't the first time ESO has had a Free To Play Weekend, so...not necessarily? It's not a guarantee that it won't go F2P certainly.
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  • Korah_Eaglecry
    Korah_Eaglecry
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    Pallmor wrote: »
    Mic1007 wrote: »
    A year ago, I would've raged at the thought of ESO going F2P. Now it's just become a bitter pill that I am expecting to swallow soon.

    Ah, yes, the heady days of learning that what ZoS devs say cannot be taken for a grain of salt. Or that slightly sick feeling you get when you realize the goodwill built up by an epic franchise is slowly sliding into the bottom feeder pit with games like Neverwinter.

    Hey, I like Neverwinter! It's actually one of the better F2P MMO's out there. Everything you can buy in their cash shop can also be earned in-game. All their DLC is free. Their auction house works really well. Their events are the best of any MMO I've ever seen. It has a great companion system. And their grouping tool for dungeons and skirmishes works really well. It's not as pretty or open-world as ESO, but there are a lot of things it does really well (even if you never spend a dime).

    All of that was tested with Star Trek Online first. The F2P model STO and Neverwinter follow is not as bad as many out there. Its definitely built in such a way to pull Westerners in. But it still has its flaws. Content still trickles in and is almost always introduced in a grind-a-thon manner that requires players to burn themselves out on the content to gain the powerful or interesting rewards.
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  • idk
    idk
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    Nestor wrote: »
    Why is that every time ZOS sneezes, or blinks or even breathes, someone thinks the game is going to F2P?

    The Free Weekend was a marketing event, nothing more, nothing less. They don't need something like this to decide what Financial Model the game is going to be, they can just look at the numbers and other factors and decide one way or the other.

    Some people like to speculate the worst and others like to stir it up.
    Really, idk
  • FLuFFyxMuFFiN
    FLuFFyxMuFFiN
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    A lot of conspiracy theories going around lately.
  • Abeille
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    Isn't it because of the contest?

    There are some places where the contest is running where you can only run this kind of thing if there isn't a mandatory entry price. The box price could very well be a "mandatory entry price". However, during the weekend, people were able to enter the contest for free, thus making the contest completely legal on these places.

    I'm thinking this is the case because, last time, it was during the 1mil contest.
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  • code65536
    code65536
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    Er, last year, around this same time (end-of-year holiday season), they had a free play weekend.

    They did this year exactly what they did last year.
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