Shornhelm and Riften are both better, IMHO. The only thing that Rawl has going for it is that the guild traders are close by, too. But I don't go shopping that much.
He never stole merchants !Poor Frauin has been in the stocks for months there. He really has a habit of knocking over carts while trying to avoid capture after stealing from merchants.
Velyn Harbor in Malabal Tor is the best in my opinion. Small city with everything close together, all crafting right under the same roof. Enchanting/alchemy in one building, bank and cooking in the other building.
tony.augeb14_ESO wrote: »Rawl'Kha for shopping. Riften for deconstructing when my guild bank gets full.